Brandwave

How popular isDigitella Marketing?

In September 2026, people searched for Digitella Marketing by name about 10 times in New Zealand, a 66.7% decrease from the previous year. These searches made up 6.3% of all New Zealand Wellington digital marketing agency searches, placing Digitella Marketing fifth out of seven agencies. When we asked both ChatGPT and Google AI Overviews about Wellington digital marketing agencies, Digitella Marketing appeared in all answers and was the second most recommended of the seven.

Search and AI answers in September 2026

Digitella Marketing is the fifth most searched of 7 competitors and the second most recommended in AI answers.

  1. PS/digitalShare of searches 31.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  2. Aro DigitalShare of searches 25%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  3. Grow My BusinessShare of searches 25%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  4. Aztera MarketingShare of searches 6.3%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. Digitella MarketingShare of searches 6.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd

+2 more

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Top Wellington digital marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Digitella Marketing appeared in all five answers. Digitella Marketing is the second most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tailgunner1st
  2. Digitella Marketing2nd
  3. Aztera Marketing3rd
  4. PS/digital4th
  5. Aro Digital4th
  6. Grow My Business6th
  7. Max Marketing–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Digitella Marketing5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Aro Digital3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Aztera Marketing3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tailgunner3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PS/digital2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grow My Business2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Max Marketing0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about Wellington digital marketing agencies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Wellington digital marketing agencies compete with Digitella Marketing?

Digitella Marketing against Wellington digital marketing agencies in New Zealand, by month

Share of searches by month for PS/digital, Aro Digital, Grow My Business, Aztera Marketing, Digitella Marketing, Tailgunner. The figures are in the table below the chart.

View monthly share of searches table
MonthPS/digitalAro DigitalGrow My BusinessAztera MarketingDigitella MarketingTailgunnerMax Marketing
Oct 202519.2%42.3%19.2%3.8%7.7%3.8%3.8%
Nov 202537.5%29.2%20.8%4.2%4.2%4.2%0%
Dec 202525%40%15%5%5%5%5%
Jan 202616.7%50%16.7%3.3%10%3.3%0%
Feb 202631.8%40.9%15.9%2.3%2.3%6.8%0%
Mar 202617.5%37.5%17.5%5%7.5%12.5%2.5%
Apr 202618.4%39.5%18.4%2.6%7.9%13.2%0%
May 202643.8%21.9%12.5%6.3%6.3%6.3%3.1%
Jun 202628%20%36%4%4%4%4%
Jul 202626.3%26.3%26.3%5.3%5.3%5.3%5.3%
Aug 202622.7%36.4%22.7%4.5%4.5%4.5%4.5%
Sep 202631.3%25%25%6.3%6.3%6.3%0%

  1. 1.PS/digital

    31.3%

    Moved from 3rd to 1st. 50 estimated branded searches, 0% vs prior month. Share +8.5 points.

  2. 2.Aro Digital

    25%

    Moved from 1st to 2nd. 40 estimated branded searches, -50% vs prior month. Share -11.4 points.

  3. 3.Grow My Business

    25%

    Moved from 2nd to 3rd. 40 estimated branded searches, -20% vs prior month. Share +2.3 points.

  4. 4.Aztera Marketing

    6.3%

    Held 4th. 10 estimated branded searches, 0% vs prior month. Share +1.7 points.

  5. 5.Digitella Marketing

    6.3%

    Held 5th. 10 estimated branded searches, 0% vs prior month. Share +1.7 points.

  6. 6.Tailgunner

    6.3%

    Moved from 7th to 6th. 10 estimated branded searches, 0% vs prior month. Share +1.7 points.

  7. 7.Max Marketing

    0%

    Moved from 6th to 7th. 0 estimated branded searches, -100% vs prior month. Share -4.5 points.

Compare popularity between Digitella Marketing and its closest rivals

How has branded search demand for Digitella Marketing changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Digitella Marketing in New Zealand fell from 30 to 10.
  • Across the 12 months ending September 2026, Digitella Marketing’s share of searches among Wellington digital marketing agencies in New Zealand decreased from 7.7% to 6.3%.
  • Across the 12 months ending September 2026, Digitella Marketing’s share of searches among Wellington digital marketing agencies in New Zealand peaked at 10% in January 2026 and was lowest at 2.3% in February 2026.
  • Across the 12 months ending September 2026, Digitella Marketing fell from 4th to 5th among Wellington digital marketing agencies in New Zealand.

How did search popularity change for New Zealand Wellington digital marketing agencies in September 2026?

6 changes

  1. In September 2026, PS/digital overtook Aro Digital and Grow My Business to become the leader among Wellington digital marketing agencies in New Zealand, with 31.3% of the searches.

  2. In September 2026, Tailgunner overtook Max Marketing to rank 6th among Wellington digital marketing agencies in New Zealand, with 6.3% of the searches.

  3. In September 2026, Grow My Business gained share of searches among Wellington digital marketing agencies in New Zealand, from 22.7% to 25%.

  4. In September 2026, Aztera Marketing gained share of searches among Wellington digital marketing agencies in New Zealand, from 4.5% to 6.3%.

  5. In September 2026, Digitella Marketing gained share of searches among Wellington digital marketing agencies in New Zealand, from 4.5% to 6.3%.

  6. In September 2026, Aro Digital lost share of searches among Wellington digital marketing agencies in New Zealand, from 36.4% to 25%.

How are Digitella Marketing’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Digitella Marketing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • digitella marketing

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How the Brand Demand Index is measured

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