Brandwave

How popular isClearlight Saunas?

In September 2026, people searched for Clearlight Saunas by name about 150 times in New Zealand, a 51.6% decrease from the previous year. These searches made up 1.2% of all New Zealand spa pool and sauna brand searches, placing Clearlight Saunas seventh out of eight brands. When we asked both ChatGPT and Google AI Overviews about spa pool and sauna brands, Clearlight Saunas did not appear in any of the answers.

Search and AI answers in September 2026

Clearlight Saunas is the seventh most searched of 8 competitors and not listed in any AI answer.

  1. Alpine SpasShare of searches 48.6%Mentioned in 4 of 4 AI answersPlace in AI recommendations 2nd
  2. JacuzziShare of searches 21%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
  3. Hot Spring SpasShare of searches 15.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  4. Trueform SpasShare of searches 8.1%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th
  5. Clearlight SaunasShare of searches 1.2%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top spa pool and sauna brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Clearlight Saunas did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Hot Spring Spas1st
  2. Alpine Spas2nd
  3. Jacuzzi3rd
  4. Vortex Spas4th
  5. Kiva Wellness5th
  6. Trueform Spas6th
  7. Sauna People7th
  8. Clearlight Saunas–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Alpine Spas4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Jacuzzi3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hot Spring Spas3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kiva Wellness3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sauna People2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Vortex Spas2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Trueform Spas1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Clearlight Saunas0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about spa pool and sauna brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which spa pool and sauna brands compete with Clearlight Saunas?

Clearlight Saunas against spa pool and sauna brands in New Zealand, by month

Share of searches by month for Alpine Spas, Jacuzzi, Hot Spring Spas, Trueform Spas, Sauna People, Clearlight Saunas. The figures are in the table below the chart.

View monthly share of searches table
MonthAlpine SpasJacuzziHot Spring SpasTrueform SpasSauna PeopleVortex SpasClearlight SaunasKiva Wellness
Oct 202548.1%20.2%16.3%8.2%2.7%1.8%2.1%0.75%
Nov 202553.8%18.2%14.9%7.5%2%1.6%1.2%0.68%
Dec 202547.4%24.3%15.5%8%1.7%1.4%0.98%0.74%
Jan 202626.4%11.1%54.8%4.1%1.4%0.95%0.72%0.5%
Feb 202646.3%24.3%15.5%7.3%2.5%1.6%1.6%0.87%
Mar 202645.9%22%18.9%7.3%2.5%1.3%1.3%0.71%
Apr 202645.8%20.8%18.6%7.5%3%2%1.5%0.7%
May 202645.3%20.7%18.3%8.6%3.7%1.3%1.5%0.69%
Jun 202650.2%18%16.8%8.3%2.7%1.5%1.6%0.98%
Jul 202646%20.8%18.5%7.8%3%1.1%1.8%1.1%
Aug 202648.5%20.4%15.4%8.3%2.6%1.4%2%1.4%
Sep 202648.6%21%15.3%8.1%3.1%1.4%1.2%1.1%

  1. 1.Alpine Spas

    48.6%

    Held 1st. 6K estimated branded searches, +1% vs prior month. Share +0.1 points.

  2. 2.Jacuzzi

    21%

    Held 2nd. 2.6K estimated branded searches, +4% vs prior month. Share +0.6 points.

  3. 3.Hot Spring Spas

    15.3%

    Held 3rd. 1.9K estimated branded searches, 0% vs prior month. Share -0.1 points.

  4. 4.Trueform Spas

    8.1%

    Held 4th. 1K estimated branded searches, -0.98% vs prior month. Share -0.1 points.

  5. 5.Sauna People

    3.1%

    Held 5th. 390 estimated branded searches, +21.9% vs prior month. Share +0.5 points.

  6. 6.Vortex Spas

    1.4%

    Moved from 8th to 6th. 170 estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Clearlight Saunas

    1.2%

    Moved from 6th to 7th. 150 estimated branded searches, -37.5% vs prior month. Share -0.7 points.

  8. 8.Kiva Wellness

    1.1%

    Moved from 7th to 8th. 140 estimated branded searches, -17.6% vs prior month. Share -0.3 points.

Compare popularity between Clearlight Saunas and its closest rivals

Every comparison with Clearlight Saunas

7 comparisons

How has branded search demand for Clearlight Saunas changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Clearlight Saunas in New Zealand fell from 310 to 150.
  • Across the 12 months ending September 2026, Clearlight Saunas’ share of searches among spa pool and sauna brands in New Zealand decreased from 2.1% to 1.2%.
  • Across the 12 months ending September 2026, Clearlight Saunas’ share of searches among spa pool and sauna brands in New Zealand peaked at 2.1% in October 2025 and was lowest at 0.72% in January 2026.
  • Across the 12 months ending September 2026, Clearlight Saunas fell from 6th to 7th among spa pool and sauna brands in New Zealand.

How did search popularity change for New Zealand spa pool and sauna brands in September 2026?

6 changes

  1. In September 2026, Jacuzzi gained share of searches among spa pool and sauna brands in New Zealand, from 20.4% to 21%.

  2. In September 2026, Sauna People gained share of searches among spa pool and sauna brands in New Zealand, from 2.6% to 3.1%.

  3. In September 2026, Clearlight Saunas lost share of searches among spa pool and sauna brands in New Zealand, from 2% to 1.2%.

  4. In September 2026, Vortex Spas rose from 8th to 6th among spa pool and sauna brands in New Zealand.

  5. In September 2026, Kiva Wellness fell from 7th to 8th among spa pool and sauna brands in New Zealand.

  6. Estimated monthly branded searches for Hot Spring Spas in New Zealand fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

How are Clearlight Saunas’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Clearlight Saunas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • clearlight sauna
  • clearlight sauna infrared

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