Brandwave

How popular isClassDojo in search?

In August 2026, there were an estimated 12.7K branded searches for ClassDojo in New Zealand which held steady over the last 11 months. ClassDojo holds 2.1% estimated Share of Search among New Zealand classroom apps and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Google Classroom92.2%
  2. Seesaw5.7%
  3. ClassDojo2.1%
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Which classroom apps compete with ClassDojo?

ClassDojo against classroom apps in New Zealand, by month

Share of Search by month for Google Classroom, Seesaw, ClassDojo. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle ClassroomSeesawClassDojo
Oct 202586.5%9.9%3.6%
Nov 202581.7%14.1%4.1%
Dec 202564.3%24.8%10.9%
Jan 202685%9.9%5.1%
Feb 202691.6%5.9%2.5%
Mar 202690.4%7%2.5%
Apr 202691.6%5.8%2.6%
May 202692.1%5.8%2.1%
Jun 202691.8%5.7%2.6%
Jul 202691.8%5.7%2.6%
Aug 202692.2%5.7%2.1%
Sep 2026———
  1. held 1st · 553K estimated branded searches · +83.1% vs prior month · +0.5 points

  2. 2.Seesaw

    5.7%

    held 2nd · 33.9K estimated branded searches · +81.1% vs prior month · 0 points

  3. 3.ClassDojo

    2.1%

    held 3rd · 12.7K estimated branded searches · +49.8% vs prior month · -0.5 points

Compare search popularity between ClassDojo and its closest rivals

How has branded search demand for ClassDojo changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for ClassDojo in New Zealand held steady, from 12.5K to 12.7K.
  • Across the 11 months ending August 2026, ClassDojo’s estimated Share of Search among classroom apps in New Zealand decreased from 3.6% to 2.1%.
  • Across the 11 months ending August 2026, ClassDojo’s estimated Share of Search among classroom apps in New Zealand peaked at 10.9% in December 2025 and was lowest at 2.1% in May 2026.

How did search popularity change for New Zealand classroom apps in August 2026?

  1. Estimated monthly branded searches for Google Classroom in New Zealand rose 82.8% over 11 measured months, from 302K to 553K in August 2026.

How is ClassDojo measured?

Brandwave collects information about searches that people make online using ClassDojo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

8 branded search terms

  • classdojo
  • classdojo class dojo
  • classdojo com
  • classdojo for parents
  • classdojo for students
  • classdojo for teachers
  • classdojo homework
  • classdojo online

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How the Brand Demand Index is measured

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Is ClassDojo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.