How popular isCassia?
In October 2026, people searched for Cassia by name about 10,400 times in New Zealand, a 48.1% increase from the previous year. These searches made up 33.4% of all New Zealand Auckland Indian restaurant searches, placing Cassia second out of six restaurants. When we asked both ChatGPT and Google AI Overviews about Auckland Indian restaurants, Cassia appeared in two of the three answers and was the third most recommended of the six.
Cassia is the second most searched of 6 competitors and the third most recommended in the AI answers we collected.
1947 EateryShare of searches 50.5%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
CassiaShare of searches 33.4%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
Oh CalcuttaShare of searches 7.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
VT StationShare of searches 6.2%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
GOAT by Sid ChopraShare of searches 1.5%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Auckland Indian restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Cassia was mentioned in two out of three: in two of the three ChatGPT answers. Cassia is the third most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- GOAT by Sid Chopra1st
- Oh Calcutta2nd
- Cassia3rd
- Satya4th
- 1947 Eatery5th
- VT Station–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Oh Calcutta3 of 3Named in 3 of 3 ChatGPT answers
- GOAT by Sid Chopra3 of 3Named in 3 of 3 ChatGPT answers
- Cassia2 of 3Named in 2 of 3 ChatGPT answers
- Satya2 of 3Named in 2 of 3 ChatGPT answers
- 1947 Eatery1 of 3Named in 1 of 3 ChatGPT answers
- VT Station0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Auckland Indian restaurants
3 answers
Asked ChatGPT
“Which Indian restaurant should I go to in Auckland, New Zealand?”
Asked ChatGPT
“What are the best Indian restaurants in Auckland, New Zealand?”
Asked ChatGPT
“What's the best Indian restaurant in Auckland, New Zealand for a curry dinner?”
Searched Google, AI Overview
“indian restaurants auckland”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“indian food auckland”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
How often do people search for Cassia compared with other New Zealand Auckland Indian restaurants?
Share of searches by month for 1947 Eatery, Cassia, Oh Calcutta, VT Station. The figures are in the table below the chart.
View monthly share of searches table
| Month | 1947 Eatery | Cassia | Oh Calcutta | VT Station | GOAT by Sid Chopra | Satya |
|---|---|---|---|---|---|---|
| Nov 2025 | 45.5% | 30.3% | 12.6% | 10.1% | 0.87% | 0.78% |
| Dec 2025 | 46.7% | 30.7% | 10.6% | 10% | 1.3% | 0.73% |
| Jan 2026 | 45.3% | 30.1% | 12.5% | 9.9% | 1.5% | 0.69% |
| Feb 2026 | 37.7% | 37.7% | 12.7% | 10.1% | 1.3% | 0.53% |
| Mar 2026 | 45.9% | 30.6% | 12.7% | 8.8% | 1.4% | 0.61% |
| Apr 2026 | 47.8% | 25.9% | 13.1% | 10.4% | 2.1% | 0.72% |
| May 2026 | 44.5% | 29.1% | 12.2% | 11.8% | 1.6% | 0.76% |
| Jun 2026 | 42.9% | 28.5% | 14.1% | 11.2% | 2.4% | 0.73% |
| Jul 2026 | 50% | 22.2% | 13.4% | 10.8% | 2.9% | 0.83% |
| Aug 2026 | 58.1% | 20.9% | 10.3% | 8.3% | 1.8% | 0.64% |
| Sep 2026 | 49.9% | 33.3% | 7.6% | 7.4% | 1.2% | 0.66% |
| Oct 2026 | 50.5% | 33.4% | 7.7% | 6.2% | 1.5% | 0.58% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.5% | 15.7K | -0.76% | +0.7 points | |
| 2, held 2nd | 33.4% | 10.4K | -1.9% | +0.1 points | |
| 3, held 3rd | 7.7% | 2.4K | 0% | +0.2 points | |
| 4, held 4th | 6.2% | 1.9K | -17.2% | -1.1 points | |
| 5, held 5th | 1.5% | 480 | +23.1% | +0.3 points | |
| 6, held 6th | 0.58% | 180 | -14.3% | -0.1 points |
50.5%
Held 1st. 15.7K estimated branded searches, -0.76% vs prior month. Share +0.7 points.
2.
Cassia33.4%
Held 2nd. 10.4K estimated branded searches, -1.9% vs prior month. Share +0.1 points.
7.7%
Held 3rd. 2.4K estimated branded searches, 0% vs prior month. Share +0.2 points.
6.2%
Held 4th. 1.9K estimated branded searches, -17.2% vs prior month. Share -1.1 points.
1.5%
Held 5th. 480 estimated branded searches, +23.1% vs prior month. Share +0.3 points.
6.Satya
0.58%
Held 6th. 180 estimated branded searches, -14.3% vs prior month. Share -0.1 points.
Compare popularity between Cassia and its closest rivals
Every comparison with Cassia
11 comparisons
How has branded search demand for Cassia changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Cassia in New Zealand rose from 7K to 10.4K.
- Across the 12 months ending October 2026, Cassia’s share of searches among Auckland Indian restaurants in New Zealand increased from 30.3% to 33.4%.
- Across the 12 months ending October 2026, Cassia’s share of searches among Auckland Indian restaurants in New Zealand peaked at 37.7% in February 2026 and was lowest at 20.9% in August 2026.
How did search popularity change for New Zealand Auckland Indian restaurants in October 2026?
5 changes
In October 2026, 1947 Eatery gained share of searches among Auckland Indian restaurants in New Zealand, from 49.9% to 50.5%.
In October 2026, VT Station lost share of searches among Auckland Indian restaurants in New Zealand, from 7.4% to 6.2%.
Estimated monthly branded searches for GOAT by Sid Chopra in New Zealand rose 140% over 12 measured months, from 200 to 480 in October 2026.
Estimated monthly branded searches for Cassia in New Zealand rose 48.2% over 12 measured months, from 7K to 10.4K in October 2026.
Estimated monthly branded searches for Oh Calcutta in New Zealand fell 17.2% over 12 measured months, from 2.9K to 2.4K in October 2026.
How are Cassia’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Cassia’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- cassia
- cassia booking
- cassia cafe
- cassia dining
- cassia menu
- cassia restaurant
Do you work for Cassia? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Cassia compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Auckland destination restaurants | 2nd of 7 | 10.5% | Show ranking |
| Auckland Indian restaurants | 2nd of 6 | 33.4% | Shown above |
Is Cassia your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.