Cassia vs Paris Butter:Which is more popular in New Zealand?
In October 2026, Cassia had more branded searches than Paris Butter among Auckland destination restaurants in New Zealand. Cassia had about 10,400 branded searches, while Paris Butter had 8,100. Cassia made up 10.5% of all Auckland destination restaurant searches we track, and Paris Butter accounted for 8.2%. When we asked ChatGPT and Google AI Overviews about Auckland destination restaurants, Paris Butter appeared in all three answers and Cassia in one. Paris Butter was mentioned before Cassia in every answer.
Who do people search for more?
Cassia, about 28% more searches than Paris Butter
Who does AI mention more?
Paris Butter, mentioned in every answer we collected
Who does AI recommend more?
Paris Butter, named ahead of Cassia in every answer
Follow Cassia vs Paris Butter and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top Auckland destination restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Paris Butter appeared in all three answers. Cassia was mentioned in one out of three: in one of the three ChatGPT answers. Paris Butter was listed before Cassia in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Paris Butter3 of 3Named in 3 of 3 ChatGPT answers
Ahi3 of 3Named in 3 of 3 ChatGPT answers
Tala3 of 3Named in 3 of 3 ChatGPT answers
Cassia1 of 3Named in 1 of 3 ChatGPT answers
Amano0 of 3Named in 0 of 3 ChatGPT answers
Kingi0 of 3Named in 0 of 3 ChatGPT answers
Sidart0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Auckland destination restaurants
3 answers
Asked ChatGPT
“Which destination restaurant should I go to in Auckland, New Zealand?”
Asked ChatGPT
“What are the best destination restaurants in Auckland, New Zealand?”
Asked ChatGPT
“What's the best destination restaurant in Auckland, New Zealand for special occasion dinner?”
Searched Google, AI Overview
“best restaurants auckland”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“fine dining auckland”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Cassia or Paris Butter more popular in search?
This chart shows how often people search Google for Cassia and Paris Butter by name. Each line represents a brand's share of searches for all seven Auckland destination restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Cassia, Paris Butter. The figures are in the table below the chart.
View monthly share of searches table
| Month | Amano | Cassia | Paris Butter | Ahi | Kingi | Tala | Sidart |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 70.1% | 8.3% | 7.9% | 10% | 1.9% | 1.1% | 0.73% |
| Dec 2025 | 72.6% | 8.6% | 8.3% | 7.2% | 2.1% | 0.49% | 0.72% |
| Jan 2026 | 74.9% | 7.4% | 8.6% | 5.7% | 2.1% | 0.62% | 0.67% |
| Feb 2026 | 76.5% | 9.3% | 7.1% | 4.5% | 1.6% | 0.52% | 0.55% |
| Mar 2026 | 77.7% | 7.8% | 7.4% | 3.7% | 1.7% | 1.1% | 0.55% |
| Apr 2026 | 76.3% | 7.5% | 8.7% | 4.5% | 1.9% | 0.63% | 0.54% |
| May 2026 | 74.6% | 8.9% | 8.5% | 4.5% | 2.1% | 0.5% | 0.95% |
| Jun 2026 | 52.7% | 6.5% | 24.4% | 9.7% | 1.5% | 4.8% | 0.44% |
| Jul 2026 | 61.8% | 5.1% | 19.2% | 8.9% | 1.8% | 3.1% | 0.3% |
| Aug 2026 | 66.8% | 6.8% | 11.3% | 8.6% | 3.3% | 2.7% | 0.31% |
| Sep 2026 | 67.4% | 12.2% | 9.4% | 6.8% | 1.9% | 2.2% | 0.21% |
| Oct 2026 | 70.5% | 10.5% | 8.2% | 7.3% | 1.6% | 1.6% | 0.15% |
How has branded search for Cassia and Paris Butter changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 6 times in the 12 months ending October 2026: Paris Butter took it in January 2026, Cassia took it in February 2026, Paris Butter took it in April 2026, Cassia took it in May 2026, Paris Butter took it in June 2026, Cassia took it in September 2026.
- Across the 12 months ending October 2026, Cassia’s share of searches among Auckland destination restaurants in New Zealand moved from 8.3% to 10.5%, and its estimated monthly branded searches moved from 7K to 10.4K.
- Across the 12 months ending October 2026, Paris Butter’s share of searches among Auckland destination restaurants in New Zealand moved from 7.9% to 8.2%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
How did search popularity change for New Zealand Auckland destination restaurants in October 2026?
2 changes

In October 2026, Cassia lost share of searches among Auckland destination restaurants in New Zealand, from 12.2% to 10.5%.

In October 2026, Paris Butter lost share of searches among Auckland destination restaurants in New Zealand, from 9.4% to 8.2%.
How are Cassia’s and Paris Butter’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Cassia’s and Paris Butter’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cassia
4 branded search terms
- cassia
- cassia booking
- cassia menu
- cassia restaurant
Paris Butter
1 branded search term
- paris butter
Other head-to-heads among Auckland destination restaurants

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.