How popular isCare On Call?
In September 2026, people searched for Care On Call by name about 1,000 times in New Zealand, a 23.1% decrease from the previous year. These searches made up 4.2% of all New Zealand home care provider searches, placing Care On Call sixth out of eight providers. When we asked both ChatGPT and Google AI Overviews about home care providers, Care On Call appeared in four of the five answers and was the sixth most recommended of the eight.
Care On Call is the sixth most searched of 8 competitors and the sixth most recommended in AI answers.
HealthvisionShare of searches 33.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Access Community HealthShare of searches 22.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
HealthCare NZShare of searches 15%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
VisionwestShare of searches 12.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –- Care On CallShare of searches 4.2%Mentioned in 4 of 5 AI answersPlace in AI recommendations 6th
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Top home care providers in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Care On Call was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Care On Call is the sixth most recommended of the eight.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Access Community Health5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Care On Call4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- HealthCare NZ3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Healthvision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Abode HomeCare2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Dovida2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Geneva Healthcare1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Visionwest0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about home care providers
5 answers
Asked ChatGPT
“Which home care provider should I use in New Zealand?”
Asked ChatGPT
“What are the best home care providers in New Zealand?”
Asked ChatGPT
“What's the best home care provider in New Zealand for in-home support?”
Searched Google, AI Overview
“best home care provider”
Searched Google, AI Overview
“in home care nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which home care providers compete with Care On Call?
Share of searches by month for Healthvision, Access Community Health, HealthCare NZ, Visionwest, Geneva Healthcare, Care On Call. The figures are in the table below the chart.
View monthly share of searches table
| Month | Healthvision | Access Community Health | HealthCare NZ | Visionwest | Geneva Healthcare | Care On Call | Abode HomeCare | Dovida |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.8% | 17.2% | 14.1% | 11.4% | 11.4% | 5.1% | 0.82% | 1.3% |
| Nov 2025 | 34.6% | 18.8% | 15.4% | 12.4% | 12.4% | 4.3% | 1.1% | 1.1% |
| Dec 2025 | 40.3% | 17.9% | 14.7% | 11.8% | 9.8% | 4.1% | 0.57% | 0.86% |
| Jan 2026 | 33.8% | 22.6% | 15% | 12.1% | 10% | 4.2% | 1.3% | 0.88% |
| Feb 2026 | 37.7% | 20.5% | 13.7% | 11% | 11% | 3.8% | 1.2% | 0.99% |
| Mar 2026 | 39.9% | 17.8% | 14.5% | 11.9% | 9.6% | 4.3% | 1.1% | 1.1% |
| Apr 2026 | 37.9% | 20.7% | 13.8% | 11.1% | 11.1% | 3.8% | 0.8% | 0.8% |
| May 2026 | 35.7% | 19.5% | 15.9% | 13% | 10.5% | 3.6% | 0.76% | 1.2% |
| Jun 2026 | 36.1% | 19.7% | 16% | 10.6% | 10.6% | 4.7% | 1.2% | 1.2% |
| Jul 2026 | 33.9% | 22.6% | 15.1% | 12.1% | 10.1% | 4.2% | 0.88% | 1.1% |
| Aug 2026 | 35.4% | 19.3% | 15.8% | 12.9% | 10.4% | 4.7% | 0.61% | 0.93% |
| Sep 2026 | 33.7% | 22.5% | 15% | 12.1% | 10% | 4.2% | 1.3% | 1.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.7% | 8.1K | -18.2% | -1.8 points | |
| 2, held 2nd | 22.5% | 5.4K | 0% | +3.1 points | |
| 3, held 3rd | 15% | 3.6K | -18.2% | -0.8 points | |
| 4, held 4th | 12.1% | 2.9K | -19.4% | -0.8 points | |
| 5, held 5th | 10% | 2.4K | -17.2% | -0.4 points | |
| 6, held 6th | 4.2% | 1K | -23.1% | -0.5 points | |
| 7, moved from 8th to 7th | 1.3% | 320 | +88.2% | +0.7 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 1.3% | 320 | +23.1% | +0.4 pointsmoved from 7th to 8th |
33.7%
Held 1st. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.8 points.
22.5%
Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +3.1 points.
15%
Held 3rd. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.8 points.
12.1%
Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.8 points.
10%
Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.4 points.
4.2%
Held 6th. 1K estimated branded searches, -23.1% vs prior month. Share -0.5 points.
1.3%
Moved from 8th to 7th. 320 estimated branded searches, +88.2% vs prior month. Share +0.7 points.
8.
Dovida1.3%
Moved from 7th to 8th. 320 estimated branded searches, +23.1% vs prior month. Share +0.4 points.
Compare popularity between Care On Call and its closest rivals
Every comparison with Care On Call
7 comparisons
How has branded search demand for Care On Call changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Care On Call in New Zealand fell from 1.3K to 1K.
- Across the 12 months ending September 2026, Care On Call’s share of searches among home care providers in New Zealand decreased from 5.1% to 4.2%.
- Across the 12 months ending September 2026, Care On Call’s share of searches among home care providers in New Zealand peaked at 5.1% in October 2025 and was lowest at 3.6% in May 2026.
How did search popularity change for New Zealand home care providers in September 2026?
6 changes
In September 2026, Abode HomeCare overtook Dovida to rank 7th among home care providers in New Zealand, with 1.3% of the searches.
In September 2026, Access Community Health gained share of searches among home care providers in New Zealand, from 19.3% to 22.5%.
In September 2026, Healthvision lost share of searches among home care providers in New Zealand, from 35.4% to 33.7%.
In September 2026, Visionwest lost share of searches among home care providers in New Zealand, from 12.9% to 12.1%.
In September 2026, HealthCare NZ lost share of searches among home care providers in New Zealand, from 15.8% to 15%.
Estimated monthly branded searches for Care On Call in New Zealand fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.
How are Care On Call’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Care On Call’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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