Brandwave

How popular isAbode HomeCare?

In September 2026, people searched for Abode HomeCare by name about 320 times in New Zealand, a 52.4% increase from the previous year. These searches made up 1.3% of all New Zealand home care provider searches, placing Abode HomeCare seventh out of eight providers. When we asked both ChatGPT and Google AI Overviews about home care providers, Abode HomeCare appeared in two of the five answers and was the fifth most recommended of the eight.

Search and AI answers in September 2026

Abode HomeCare is the seventh most searched of 8 competitors and the fifth most recommended in AI answers.

  1. HealthvisionShare of searches 33.7%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  2. Access Community HealthShare of searches 22.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. HealthCare NZShare of searches 15%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  4. VisionwestShare of searches 12.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Abode HomeCareShare of searches 1.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th

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Top home care providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Abode HomeCare was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Abode HomeCare is the fifth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Access Community Health1st
  2. HealthCare NZ2nd
  3. Dovida3rd
  4. Healthvision4th
  5. Abode HomeCare5th
  6. Care On Call6th
  7. Geneva Healthcare7th
  8. Visionwest–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Access Community Health5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Care On Call4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • HealthCare NZ3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Healthvision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Abode HomeCare2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dovida2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Geneva Healthcare1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Visionwest0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about home care providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which home care providers compete with Abode HomeCare?

Abode HomeCare against home care providers in New Zealand, by month

Share of searches by month for Healthvision, Access Community Health, HealthCare NZ, Visionwest, Geneva Healthcare, Care On Call, Abode HomeCare. The figures are in the table below the chart.

View monthly share of searches table
MonthHealthvisionAccess Community HealthHealthCare NZVisionwestGeneva HealthcareCare On CallAbode HomeCareDovida
Oct 202538.8%17.2%14.1%11.4%11.4%5.1%0.82%1.3%
Nov 202534.6%18.8%15.4%12.4%12.4%4.3%1.1%1.1%
Dec 202540.3%17.9%14.7%11.8%9.8%4.1%0.57%0.86%
Jan 202633.8%22.6%15%12.1%10%4.2%1.3%0.88%
Feb 202637.7%20.5%13.7%11%11%3.8%1.2%0.99%
Mar 202639.9%17.8%14.5%11.9%9.6%4.3%1.1%1.1%
Apr 202637.9%20.7%13.8%11.1%11.1%3.8%0.8%0.8%
May 202635.7%19.5%15.9%13%10.5%3.6%0.76%1.2%
Jun 202636.1%19.7%16%10.6%10.6%4.7%1.2%1.2%
Jul 202633.9%22.6%15.1%12.1%10.1%4.2%0.88%1.1%
Aug 202635.4%19.3%15.8%12.9%10.4%4.7%0.61%0.93%
Sep 202633.7%22.5%15%12.1%10%4.2%1.3%1.3%
  1. Held 1st. 8.1K estimated branded searches, -18.2% vs prior month. Share -1.8 points.

  2. Held 2nd. 5.4K estimated branded searches, 0% vs prior month. Share +3.1 points.

  3. Held 3rd. 3.6K estimated branded searches, -18.2% vs prior month. Share -0.8 points.

  4. 4.Visionwest

    12.1%

    Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.8 points.

  5. Held 5th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.4 points.

  6. 6.Care On Call

    4.2%

    Held 6th. 1K estimated branded searches, -23.1% vs prior month. Share -0.5 points.

  7. Moved from 8th to 7th. 320 estimated branded searches, +88.2% vs prior month. Share +0.7 points.

  8. 8.Dovida

    1.3%

    Moved from 7th to 8th. 320 estimated branded searches, +23.1% vs prior month. Share +0.4 points.

Compare popularity between Abode HomeCare and its closest rivals

Every comparison with Abode HomeCare

7 comparisons

How has branded search demand for Abode HomeCare changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Abode HomeCare in New Zealand rose from 210 to 320.
  • Across the 12 months ending September 2026, Abode HomeCare’s share of searches among home care providers in New Zealand increased from 0.82% to 1.3%.
  • Across the 12 months ending September 2026, Abode HomeCare rose from 8th to 7th among home care providers in New Zealand.

How did search popularity change for New Zealand home care providers in September 2026?

6 changes
  1. In September 2026, Abode HomeCare overtook Dovida to rank 7th among home care providers in New Zealand, with 1.3% of the searches.

  2. In September 2026, Access Community Health gained share of searches among home care providers in New Zealand, from 19.3% to 22.5%.

  3. In September 2026, Healthvision lost share of searches among home care providers in New Zealand, from 35.4% to 33.7%.

  4. In September 2026, Visionwest lost share of searches among home care providers in New Zealand, from 12.9% to 12.1%.

  5. In September 2026, HealthCare NZ lost share of searches among home care providers in New Zealand, from 15.8% to 15%.

  6. Estimated monthly branded searches for Care On Call in New Zealand fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026.

How are Abode HomeCare’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Abode HomeCare’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • abode homecare

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How the Brand Demand Index is measured

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