How popular isCambridge Funerals in search?
In August 2026, there were an estimated 500 branded searches for Cambridge Funerals in New Zealand which is up 900% over the last 11 months. Cambridge Funerals holds 19% estimated Share of Search among New Zealand cambridge funeral directors and is ranked 3rd of 3 competitors for search popularity.
Gibson Funerals48.3%
Grinter's Funeral Home32.8%
Cambridge Funerals19%
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Which cambridge funeral directors compete with Cambridge Funerals?
Share of Search by month for Gibson Funerals, Grinter's Funeral Home, Cambridge Funerals. The figures are in the table below the chart.
View monthly share of search table
| Month | Gibson Funerals | Grinter's Funeral Home | Cambridge Funerals |
|---|---|---|---|
| Oct 2025 | 0% | 94.7% | 5.3% |
| Nov 2025 | 2.8% | 88.9% | 8.3% |
| Dec 2025 | 1.8% | 71.9% | 26.3% |
| Jan 2026 | 1.6% | 79.4% | 19% |
| Feb 2026 | 24.3% | 55.4% | 20.3% |
| Mar 2026 | 34% | 44% | 22% |
| Apr 2026 | 38.2% | 44.1% | 17.6% |
| May 2026 | 26.7% | 48.3% | 25% |
| Jun 2026 | 33.3% | 41.7% | 25% |
| Jul 2026 | 42.2% | 40.2% | 17.6% |
| Aug 2026 | 48.3% | 32.8% | 19% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 48.3% | 560 | +30.2% | +6.1 points | |
| 2, held 2nd | 32.8% | 380 | -7.3% | -7.4 points | |
| 3, held 3rd | 19% | 220 | +22.2% | +1.3 points |
48.3%
held 1st · 560 estimated branded searches · +30.2% vs prior month · +6.1 points
32.8%
held 2nd · 380 estimated branded searches · -7.3% vs prior month · -7.4 points
19%
held 3rd · 220 estimated branded searches · +22.2% vs prior month · +1.3 points
Compare search popularity between Cambridge Funerals and its closest rivals
How has branded search demand for Cambridge Funerals changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Cambridge Funerals in New Zealand rose from 50 to 500.
- Across the 11 months ending August 2026, Cambridge Funerals’ estimated Share of Search among cambridge funeral directors in New Zealand increased from 5.3% to 19%.
- Across the 11 months ending August 2026, Cambridge Funerals’ estimated Share of Search among cambridge funeral directors in New Zealand peaked at 26.3% in December 2025 and was lowest at 5.3% in October 2025.
- Across the 11 months ending August 2026, Cambridge Funerals fell from 2nd to 3rd among cambridge funeral directors in New Zealand.
How did search popularity change for New Zealand cambridge funeral directors in August 2026?
3 changes
In August 2026, Gibson Funerals gained estimated Share of Search among cambridge funeral directors in New Zealand, from 42.2% to 48.3%.
In August 2026, Cambridge Funerals gained estimated Share of Search among cambridge funeral directors in New Zealand, from 17.6% to 19%.
In August 2026, Grinter's Funeral Home lost estimated Share of Search among cambridge funeral directors in New Zealand, from 40.2% to 32.8%.
How is Cambridge Funerals measured?
Brandwave collects information about searches that people make online using Cambridge Funerals’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- cambridge funerals
- cambridge funerals nz
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Is Cambridge Funerals your brand?
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