How popular isBrother P-touch in search?
In August 2026, there were an estimated 2.7K branded searches for Brother P-touch in New Zealand which is up 8.9% over the last 11 months. Brother P-touch holds 56.5% estimated Share of Search among New Zealand label printer brands and is ranked 1st of 4 competitors for search popularity.
Follow Brother P-touch and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which label printer brands compete with Brother P-touch?
Share of Search by month for Brother P-touch, DYMO, Zebra. The figures are in the table below the chart.
View monthly share of search table
| Month | Brother P-touch | DYMO | Zebra | Rollo |
|---|---|---|---|---|
| Oct 2025 | 54.3% | 36.8% | 7.9% | 1.1% |
| Nov 2025 | 51.6% | 39.6% | 7.4% | 1.5% |
| Dec 2025 | 57.7% | 35.9% | 5.4% | 0.98% |
| Jan 2026 | 59.9% | 34.6% | 4.8% | 0.64% |
| Feb 2026 | 60.8% | 32.6% | 5.8% | 0.77% |
| Mar 2026 | 58.2% | 32.1% | 6.2% | 3.5% |
| Apr 2026 | 59.8% | 33.2% | 5.8% | 1.2% |
| May 2026 | 63.7% | 30.4% | 4.7% | 1.2% |
| Jun 2026 | 59% | 33.3% | 5.5% | 2.2% |
| Jul 2026 | 54.6% | 35.7% | 6.1% | 3.6% |
| Aug 2026 | 56.5% | 36.6% | 5.6% | 1.3% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.5% | 2.7K | -11.8% | +1.8 points | |
| 2, held 2nd | 36.6% | 1.8K | -12.5% | +0.9 points | |
| 3, held 3rd | 5.6% | 270 | -20.6% | -0.4 points | |
| 4, held 4th | 1.3% | 60 | -70% | -2.3 points |
56.5%
held 1st · 2.7K estimated branded searches · -11.8% vs prior month · +1.8 points
2.
DYMO
36.6%
held 2nd · 1.8K estimated branded searches · -12.5% vs prior month · +0.9 points
3.
Zebra5.6%
held 3rd · 270 estimated branded searches · -20.6% vs prior month · -0.4 points
4.
Rollo1.3%
held 4th · 60 estimated branded searches · -70% vs prior month · -2.3 points
Compare search popularity between Brother P-touch and its closest rivals
How has branded search demand for Brother P-touch changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Brother P-touch in New Zealand rose from 2.5K to 2.7K.
- Across the 11 months ending August 2026, Brother P-touch’s estimated Share of Search among label printer brands in New Zealand increased from 54.3% to 56.5%.
- Across the 11 months ending August 2026, Brother P-touch’s estimated Share of Search among label printer brands in New Zealand peaked at 63.7% in May 2026 and was lowest at 51.6% in November 2025.
How did search popularity change for New Zealand label printer brands in August 2026?
4 changes
In August 2026, Brother P-touch gained estimated Share of Search among label printer brands in New Zealand, from 54.6% to 56.5%.
In August 2026, DYMO gained estimated Share of Search among label printer brands in New Zealand, from 35.7% to 36.6%.
In August 2026, Rollo lost estimated Share of Search among label printer brands in New Zealand, from 3.6% to 1.3%.
Estimated monthly branded searches for Zebra in New Zealand fell 25% over 11 measured months, from 360 to 270 in August 2026.
How is Brother P-touch measured?
Brandwave collects information about searches that people make online using Brother P-touch’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
16 branded search terms
- brother co nz
- brother p touch
- brother p touch d210 label maker
- brother p touch h110
- brother p touch label maker pth110
- brother p touch labels
- brother p touch near me
- brother p touch nz
- brother p touch pt h110 label maker
- brother p touch tape
- brother ptouch labelmaker
- brotherptouch
- label p touch
- p touch
- p touch h110
- ptouch
Do you work for Brother P-touch? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Brother P-touch your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.