Brandwave

How popular isBOON in search?

In August 2026, there were an estimated 200 branded searches for BOON in New Zealand which is up 42.9% over the last 11 months. BOON holds 37% estimated Share of Search among New Zealand new plymouth architecture firms and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. BOON37%
  2. Architect People33.3%
  3. Gibbons Architects13%
  4. VOID Architects of Space13%
  5. Tui Architecture3.7%
BOON website (opens in a new tab)

Follow BOON and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which new plymouth architecture firms compete with BOON?

BOON against new plymouth architecture firms in New Zealand, by month

Share of Search by month for BOON, Architect People, Gibbons Architects, VOID Architects of Space, Tui Architecture. The figures are in the table below the chart.

View monthly share of search table
MonthBOONArchitect PeopleGibbons ArchitectsVOID Architects of SpaceTui Architecture
Oct 202529.8%46.8%14.9%4.3%4.3%
Nov 202537.1%34.3%20%5.7%2.9%
Dec 202537%37%14.8%7.4%3.7%
Jan 202645.2%25.8%16.1%9.7%3.2%
Feb 202631.8%27.3%15.9%22.7%2.3%
Mar 202619.6%50%12.5%14.3%3.6%
Apr 202629.5%34.1%15.9%15.9%4.5%
May 202622.2%50%13%13%1.9%
Jun 202632.7%36.7%14.3%14.3%2%
Jul 202634%38.3%14.9%10.6%2.1%
Aug 202637%33.3%13%13%3.7%
Sep 2026—————

  1. 1.BOON

    37%

    moved from 2nd to 1st · 200 estimated branded searches · +25% vs prior month · +3 points

  2. 2.Architect People

    33.3%

    moved from 1st to 2nd · 180 estimated branded searches · 0% vs prior month · -5 points

  3. 3.Gibbons Architects

    13%

    held 3rd · 70 estimated branded searches · 0% vs prior month · -1.9 points

  4. 4.VOID Architects of Space

    13%

    held 4th · 70 estimated branded searches · +40% vs prior month · +2.3 points

  5. 5.Tui Architecture

    3.7%

    held 5th · 20 estimated branded searches · +100% vs prior month · +1.6 points

Compare search popularity between BOON and its closest rivals

How has branded search demand for BOON changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for BOON in New Zealand rose from 140 to 200.
  • Across the 11 months ending August 2026, BOON’s estimated Share of Search among new plymouth architecture firms in New Zealand increased from 29.8% to 37%.
  • Across the 11 months ending August 2026, BOON’s estimated Share of Search among new plymouth architecture firms in New Zealand peaked at 45.2% in January 2026 and was lowest at 19.6% in March 2026.
  • Across the 11 months ending August 2026, BOON rose from 2nd to 1st among new plymouth architecture firms in New Zealand.

How did search popularity change for New Zealand new plymouth architecture firms in August 2026?

  1. In August 2026, BOON overtook Architect People to take the highest estimated Share of Search among new plymouth architecture firms in New Zealand, at 37%.

  2. In August 2026, VOID Architects of Space gained estimated Share of Search among new plymouth architecture firms in New Zealand, from 10.6% to 13%.

  3. In August 2026, Tui Architecture gained estimated Share of Search among new plymouth architecture firms in New Zealand, from 2.1% to 3.7%.

  4. In August 2026, Architect People lost estimated Share of Search among new plymouth architecture firms in New Zealand, from 38.3% to 33.3%.

  5. In August 2026, Gibbons Architects lost estimated Share of Search among new plymouth architecture firms in New Zealand, from 14.9% to 13%.

How is BOON measured?

Brandwave collects information about searches that people make online using BOON’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • boon architects
  • boon new plymouth

Do you work for BOON? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is BOON your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record