How popular isArmstrong Barton in search?
In August 2026, there were an estimated 260 branded searches for Armstrong Barton in New Zealand which held steady over the last 11 months. Armstrong Barton holds 10.8% estimated Share of Search among New Zealand whanganui law firms and is ranked 4th of 7 competitors for search popularity.
Treadwell Gordon32.1%
Moore Law24.6%
Horsley Christie12.9%
Armstrong Barton10.8%
Crowley Waugh10%
Dewhirst Law5.8%
Bullock & Associates3.8%
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Which whanganui law firms compete with Armstrong Barton?
Share of Search by month for Treadwell Gordon, Moore Law, Horsley Christie, Armstrong Barton, Crowley Waugh, Dewhirst Law, Bullock & Associates. The figures are in the table below the chart.
View monthly share of search table
| Month | Treadwell Gordon | Moore Law | Horsley Christie | Armstrong Barton | Crowley Waugh | Dewhirst Law | Bullock & Associates |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 20.8% | 11.6% | 10% | 8.1% | 5.4% | 4.2% |
| Nov 2025 | 38.8% | 20% | 11.6% | 10.4% | 6.8% | 6.8% | 5.6% |
| Dec 2025 | 37% | 18% | 12.7% | 11.1% | 9% | 7.4% | 4.8% |
| Jan 2026 | 36.2% | 19.5% | 11.8% | 14.5% | 7.7% | 6.3% | 4.1% |
| Feb 2026 | 35.5% | 24% | 11.5% | 9.7% | 7.8% | 6.5% | 5.1% |
| Mar 2026 | 36% | 20.7% | 11.9% | 10% | 10.7% | 5.4% | 5.4% |
| Apr 2026 | 36.7% | 21.1% | 11% | 8.9% | 11.8% | 4.6% | 5.9% |
| May 2026 | 37% | 23.4% | 9.8% | 8.9% | 10.2% | 4.7% | 6% |
| Jun 2026 | 33.8% | 25.9% | 10.9% | 9.8% | 7.9% | 6.4% | 5.3% |
| Jul 2026 | 31.8% | 27.7% | 12.4% | 8.7% | 7.9% | 5.8% | 5.8% |
| Aug 2026 | 32.1% | 24.6% | 12.9% | 10.8% | 10% | 5.8% | 3.8% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 32.1% | 770 | 0% | +0.3 points | |
| 2, held 2nd | 24.6% | 590 | -11.9% | -3.1 points | |
| 3, held 3rd | 12.9% | 310 | +3.3% | +0.5 points | |
| 4, held 4th | 10.8% | 260 | +23.8% | +2.2 points | |
| 5, held 5th | 10% | 240 | +26.3% | +2.1 points | |
| 6, moved from 7th to 6th | 5.8% | 140 | 0% | 0 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 3.8% | 90 | -35.7% | -2 pointsmoved from 6th to 7th |
32.1%
held 1st · 770 estimated branded searches · 0% vs prior month · +0.3 points
24.6%
held 2nd · 590 estimated branded searches · -11.9% vs prior month · -3.1 points
12.9%
held 3rd · 310 estimated branded searches · +3.3% vs prior month · +0.5 points
10.8%
held 4th · 260 estimated branded searches · +23.8% vs prior month · +2.2 points
10%
held 5th · 240 estimated branded searches · +26.3% vs prior month · +2.1 points
5.8%
moved from 7th to 6th · 140 estimated branded searches · 0% vs prior month · 0 points
3.8%
moved from 6th to 7th · 90 estimated branded searches · -35.7% vs prior month · -2 points
Compare search popularity between Armstrong Barton and its closest rivals

Armstrong Barton vs Treadwell Gordon: compare search popularity
Armstrong Barton vs Moore Law: compare search popularity
Armstrong Barton vs Horsley Christie: compare search popularity
Armstrong Barton vs Crowley Waugh: compare search popularity
Armstrong Barton vs Dewhirst Law: compare search popularity- Compare Armstrong Barton with any brand
How has branded search demand for Armstrong Barton changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Armstrong Barton in New Zealand held steady at 260.
- Across the 11 months ending August 2026, Armstrong Barton’s estimated Share of Search among whanganui law firms in New Zealand increased from 10% to 10.8%.
- Across the 11 months ending August 2026, Armstrong Barton’s estimated Share of Search among whanganui law firms in New Zealand peaked at 14.5% in January 2026 and was lowest at 8.7% in July 2026.
How did search popularity change for New Zealand whanganui law firms in August 2026?
6 changes

In August 2026, Armstrong Barton gained estimated Share of Search among whanganui law firms in New Zealand, from 8.7% to 10.8%.

In August 2026, Crowley Waugh gained estimated Share of Search among whanganui law firms in New Zealand, from 7.9% to 10%.

In August 2026, Horsley Christie gained estimated Share of Search among whanganui law firms in New Zealand, from 12.4% to 12.9%.

In August 2026, Moore Law lost estimated Share of Search among whanganui law firms in New Zealand, from 27.7% to 24.6%.

In August 2026, Bullock & Associates lost estimated Share of Search among whanganui law firms in New Zealand, from 5.8% to 3.8%.

In August 2026, Dewhirst Law rose from 7th to 6th among whanganui law firms in New Zealand.
How is Armstrong Barton measured?
Brandwave collects information about searches that people make online using Armstrong Barton’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- armstrong barton
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