Brandwave

How popular isArizona in search?

In August 2026, there were an estimated 1.2K branded searches for Arizona in New Zealand which is up 33.7% over the last 11 months. Arizona holds 31.2% estimated Share of Search among New Zealand iced tea brands and is ranked 2nd of 4 competitors for search popularity.

Share of Search, August 2026
  1. Lipton60.4%
  2. Arizona31.2%
  3. Fuze Tea7.9%
  4. Pure Leaf0.52%
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Which iced tea brands compete with Arizona?

Arizona against iced tea brands in New Zealand, by month

Share of Search by month for Lipton, Arizona, Fuze Tea. The figures are in the table below the chart.

View monthly share of search table
MonthLiptonArizonaFuze TeaPure Leaf
Oct 202552.8%35.3%11.1%0.79%
Nov 202553%33.2%12.6%1.2%
Dec 202556.3%29.1%13.6%0.94%
Jan 202658%30.2%11.1%0.76%
Feb 202657.5%30%11.7%0.83%
Mar 202658.2%30.2%10.8%0.75%
Apr 202653.2%32.5%13.4%0.87%
May 202661.2%27.5%10.6%0.73%
Jun 202664.5%26%8%1.5%
Jul 202669.7%22.6%6.8%0.79%
Aug 202660.4%31.2%7.9%0.52%
Sep 2026————
  1. 1.Lipton

    60.4%

    held 1st · 2.3K estimated branded searches · -13.2% vs prior month · -9.4 points

  2. 2.Arizona

    31.2%

    held 2nd · 1.2K estimated branded searches · +38.4% vs prior month · +8.6 points

  3. 3.Fuze Tea

    7.9%

    held 3rd · 300 estimated branded searches · +15.4% vs prior month · +1 points

  4. 4.Pure Leaf

    0.52%

    held 4th · 20 estimated branded searches · -33.3% vs prior month · -0.3 points

Compare search popularity between Arizona and its closest rivals

How has branded search demand for Arizona changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Arizona in New Zealand rose from 890 to 1.2K.
  • Across the 11 months ending August 2026, Arizona’s estimated Share of Search among iced tea brands in New Zealand decreased from 35.3% to 31.2%.
  • Across the 11 months ending August 2026, Arizona’s estimated Share of Search among iced tea brands in New Zealand peaked at 35.3% in October 2025 and was lowest at 22.6% in July 2026.

How did search popularity change for New Zealand iced tea brands in August 2026?

  1. In August 2026, Arizona gained estimated Share of Search among iced tea brands in New Zealand, from 22.6% to 31.2%.

  2. In August 2026, Fuze Tea gained estimated Share of Search among iced tea brands in New Zealand, from 6.8% to 7.9%.

  3. In August 2026, Lipton lost estimated Share of Search among iced tea brands in New Zealand, from 69.7% to 60.4%.

How is Arizona measured?

Brandwave collects information about searches that people make online using Arizona’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • arizona drink
  • arizona drink tea
  • arizona ice tea
  • arizona iced tea

Do you work for Arizona? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Arizona your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.