Brandwave

How popular isAmano in search?

In August 2026, there were an estimated 71.1K branded searches for Amano in New Zealand which held steady over the last 11 months. Amano holds 76.1% estimated Share of Search among New Zealand auckland destination restaurants and is ranked 1st of 5 competitors for search popularity.

Share of Search, August 2026
  1. Amano76.1%
  2. Ahi11.2%
  3. Cassia8.9%
  4. Kingi3.4%
  5. Sidart0.47%
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Which auckland destination restaurants compete with Amano?

Amano against auckland destination restaurants in New Zealand, by month

Share of Search by month for Amano, Ahi, Cassia, Kingi. The figures are in the table below the chart.

View monthly share of search table
MonthAmanoAhiCassiaKingiSidart
Oct 202566.3%7.3%8.7%1.7%16%
Nov 202575%11.6%10.2%1.9%1.3%
Dec 202576.5%9%10.1%2.1%2.4%
Jan 202679.3%8.7%8.8%2.2%1.1%
Feb 202679%7.3%11.2%1.6%0.92%
Mar 202682.2%6.2%9.2%1.6%0.8%
Apr 202682.1%6.1%9.1%1.9%0.83%
May 202680.4%6.1%10.3%2%1.3%
Jun 202674.5%14.5%8.7%1.6%0.67%
Jul 202676.7%13.9%7%2%0.49%
Aug 202676.1%11.2%8.9%3.4%0.47%
Sep 2026—————

  1. 1.Amano

    76.1%

    held 1st · 71.1K estimated branded searches · +0.3% vs prior month · -0.6 points

  2. 2.Ahi

    11.2%

    held 2nd · 10.5K estimated branded searches · -18.3% vs prior month · -2.7 points

  3. 3.Cassia

    8.9%

    held 3rd · 8.3K estimated branded searches · +28% vs prior month · +1.9 points

  4. 4.Kingi

    3.4%

    held 4th · 3.2K estimated branded searches · +73.8% vs prior month · +1.4 points

  5. 5.Sidart

    0.47%

    held 5th · 440 estimated branded searches · -2.2% vs prior month · 0 points

Compare search popularity between Amano and its closest rivals

How has branded search demand for Amano changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Amano in New Zealand held steady, from 70K to 71.1K.
  • Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland destination restaurants in New Zealand increased from 66.3% to 76.1%.
  • Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland destination restaurants in New Zealand peaked at 82.2% in March 2026 and was lowest at 66.3% in October 2025.

How did search popularity change for New Zealand auckland destination restaurants in August 2026?

  1. In August 2026, Cassia gained estimated Share of Search among auckland destination restaurants in New Zealand, from 7% to 8.9%.

  2. In August 2026, Kingi gained estimated Share of Search among auckland destination restaurants in New Zealand, from 2% to 3.4%.

  3. In August 2026, Ahi lost estimated Share of Search among auckland destination restaurants in New Zealand, from 13.9% to 11.2%.

  4. In August 2026, Amano lost estimated Share of Search among auckland destination restaurants in New Zealand, from 76.7% to 76.1%.

  5. Sidart’s estimated Share of Search among auckland destination restaurants in New Zealand has lost ground for 3 months in a row, from 1.3% to 0.47% in August 2026.

Which auckland italian restaurants compete with Amano?

Amano against auckland italian restaurants in New Zealand, by month

Share of Search by month for Amano, Baduzzi, Prego. The figures are in the table below the chart.

View monthly share of search table
MonthAmanoBaduzziPregoAndiamo
Oct 202580.9%16.4%2.2%0.46%
Nov 202575.1%21.8%2%1.1%
Dec 202577.4%18.9%2.2%1.5%
Jan 202680.4%16.3%2.3%0.96%
Feb 202678.2%19.1%1.8%0.92%
Mar 202681.2%16.5%1.6%0.71%
Apr 202681.1%15.9%2.1%0.81%
May 202678.3%18.7%2.1%0.96%
Jun 202680.5%16.7%1.9%0.85%
Jul 202680.8%16.3%2.2%0.82%
Aug 202678.2%19%2.1%0.79%
Sep 2026————

  1. 1.Amano

    78.2%

    held 1st · 71.1K estimated branded searches · +0.3% vs prior month · -2.6 points

  2. 2.Baduzzi

    19%

    held 2nd · 17.3K estimated branded searches · +20.8% vs prior month · +2.7 points

  3. 3.Prego

    2.1%

    held 3rd · 1.9K estimated branded searches · 0% vs prior month · -0.1 points

  4. 4.Andiamo

    0.79%

    held 4th · 720 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Amano and its closest rivals

How has branded search demand for Amano changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland italian restaurants in New Zealand decreased from 80.9% to 78.2%.
  • Across the 11 months ending August 2026, Amano’s estimated Share of Search among auckland italian restaurants in New Zealand peaked at 81.2% in March 2026 and was lowest at 75.1% in November 2025.

How did search popularity change for New Zealand auckland italian restaurants in August 2026?

  1. In August 2026, Baduzzi gained estimated Share of Search among auckland italian restaurants in New Zealand, from 16.3% to 19%.

  2. In August 2026, Amano lost estimated Share of Search among auckland italian restaurants in New Zealand, from 80.8% to 78.2%.

  3. Estimated monthly branded searches for Andiamo in New Zealand rose 80% over 11 measured months, from 400 to 720 in August 2026.

How is Amano measured?

Brandwave collects information about searches that people make online using Amano’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

22 branded search terms

  • amano
  • amano auckland
  • amano auckland booking
  • amano auckland menu
  • amano auckland nz
  • amano auckland restaurant
  • amano bakery
  • amano bakery delivery
  • amano bakery menu
  • amano booking
  • amano britomart
  • amano britomart menu
  • amano britomart place auckland cbd auckland
  • amano cafe
  • amano cafe auckland
  • amano menu
  • amano private dining
  • amano restaurant
  • amano restaurant month
  • amano restaurant reservations
  • amano restaurant reviews
  • restaurant amano

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How the Brand Demand Index is measured

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