Brandwave

How popular isAbel Tasman AquaTaxi in search?

In August 2026, there were an estimated 470 branded searches for Abel Tasman AquaTaxi in New Zealand which is down 55.7% over the last 11 months. Abel Tasman AquaTaxi holds 29.6% estimated Share of Search among New Zealand abel tasman water taxi and kayak operators and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. Wilsons Abel Tasman38.4%
  2. Abel Tasman AquaTaxi29.6%
  3. Abel Tasman Kayaks17.6%
  4. Marahau Water Taxis8.8%
  5. Kaiteriteri Kayaks5.7%

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Which abel tasman water taxi and kayak operators compete with Abel Tasman AquaTaxi?

Abel Tasman AquaTaxi against abel tasman water taxi and kayak operators in New Zealand, by month

Share of Search by month for Wilsons Abel Tasman, Abel Tasman AquaTaxi, Abel Tasman Kayaks, Marahau Water Taxis, Kaiteriteri Kayaks. The figures are in the table below the chart.

View monthly share of search table
MonthWilsons Abel TasmanAbel Tasman AquaTaxiAbel Tasman KayaksMarahau Water TaxisKaiteriteri Kayaks
Oct 202530.2%24.3%30.2%8.9%6.4%
Nov 202526.2%29.9%31.1%6.3%6.5%
Dec 202525.4%30%30.8%7.5%6.3%
Jan 202625.9%30.4%31.1%6.2%6.4%
Feb 202624.3%34.2%29.7%5.8%6%
Mar 202616.3%40.4%28.9%7.1%7.3%
Apr 202615.9%47.2%23.1%6.7%7.1%
May 202624.9%35.5%24.9%8.6%6.1%
Jun 202637.3%34.3%15.7%8.2%4.5%
Jul 202639.6%31.2%14.3%9.1%5.8%
Aug 202638.4%29.6%17.6%8.8%5.7%
Sep 2026—————
  1. held 1st · 610 estimated branded searches · 0% vs prior month · -1.2 points

  2. held 2nd · 470 estimated branded searches · -2.1% vs prior month · -1.6 points

  3. held 3rd · 280 estimated branded searches · +27.3% vs prior month · +3.3 points

  4. held 4th · 140 estimated branded searches · 0% vs prior month · -0.3 points

  5. held 5th · 90 estimated branded searches · 0% vs prior month · -0.2 points

Compare search popularity between Abel Tasman AquaTaxi and its closest rivals

How has branded search demand for Abel Tasman AquaTaxi changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Abel Tasman AquaTaxi in New Zealand fell from 1.1K to 470.
  • Across the 11 months ending August 2026, Abel Tasman AquaTaxi’s estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand increased from 24.3% to 29.6%.
  • Across the 11 months ending August 2026, Abel Tasman AquaTaxi’s estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand peaked at 47.2% in April 2026 and was lowest at 24.3% in October 2025.
  • Across the 11 months ending August 2026, Abel Tasman AquaTaxi rose from 3rd to 2nd among abel tasman water taxi and kayak operators in New Zealand.

How did search popularity change for New Zealand abel tasman water taxi and kayak operators in August 2026?

  1. In August 2026, Abel Tasman Kayaks gained estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand, from 14.3% to 17.6%.

  2. In August 2026, Abel Tasman AquaTaxi lost estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand, from 31.2% to 29.6%.

  3. In August 2026, Wilsons Abel Tasman lost estimated Share of Search among abel tasman water taxi and kayak operators in New Zealand, from 39.6% to 38.4%.

  4. Estimated monthly branded searches for Kaiteriteri Kayaks in New Zealand fell 67.9% over 11 measured months, from 280 to 90 in August 2026.

  5. Estimated monthly branded searches for Marahau Water Taxis in New Zealand fell 64.1% over 11 measured months, from 390 to 140 in August 2026.

How is Abel Tasman AquaTaxi measured?

Brandwave collects information about searches that people make online using Abel Tasman AquaTaxi’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • abel tasman aquataxi
  • aqua taxi abel tasman
  • aquataxi co nz

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How the Brand Demand Index is measured

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