Wave vs Wise:Which is searched more?
In September 2026, Wise had more branded searches than Wave among send Money brands worldwide. Wise was estimated to have 623K branded searches compared to Wave’s 107K, and held a 1.8% Share of Search versus Wave’s 0.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Wave or Wise?
Compare the send money brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wise, Wave. The figures are in the table below the chart.
View monthly share of search table
| Month | PayPal | Western Union | MoneyGram | Remitly | Wise | Xoom | Wave |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 62.5% | 22.9% | 9.1% | 3.1% | 1.5% | 0.75% | 0.22% |
| Nov 2025 | 62.8% | 22.9% | 9% | 3.1% | 1.4% | 0.62% | 0.18% |
| Dec 2025 | 58.6% | 26% | 10.3% | 2.9% | 1.4% | 0.71% | 0.2% |
| Jan 2026 | 58.6% | 26% | 10.2% | 2.9% | 1.5% | 0.58% | 0.25% |
| Feb 2026 | 54.2% | 29.4% | 11.5% | 2.6% | 1.5% | 0.65% | 0.2% |
| Mar 2026 | 53.7% | 29.1% | 11.5% | 3.2% | 1.6% | 0.79% | 0.21% |
| Apr 2026 | 54.9% | 29.8% | 9.5% | 3.3% | 1.7% | 0.66% | 0.2% |
| May 2026 | 55% | 29.8% | 9.5% | 3.3% | 1.6% | 0.66% | 0.17% |
| Jun 2026 | 58.4% | 26% | 10.1% | 2.8% | 1.7% | 0.7% | 0.2% |
| Jul 2026 | 55.3% | 30% | 9.6% | 2.7% | 1.6% | 0.66% | 0.16% |
| Aug 2026 | 53.8% | 29.2% | 11.3% | 3.2% | 1.7% | 0.65% | 0.18% |
| Sep 2026 | 57.9% | 25.8% | 10% | 3.4% | 1.8% | 0.7% | 0.3% |
How has the Wave and Wise comparison changed over the last 12 months?
3 findings
- Wise was ahead of Wave in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Wave’s estimated Share of Search among send Money brands worldwide moved from 0.22% to 0.3%, and its estimated monthly branded searches moved from 86.1K to 107K.
- Across the 12 months ending September 2026, Wise’s estimated Share of Search among send Money brands worldwide moved from 1.5% to 1.8%, and its estimated monthly branded searches moved from 584K to 623K.
How did search popularity change for send Money brands worldwide in September 2026?
1 change
Estimated monthly branded searches for Wave worldwide rose 24.4% over 12 measured months, from 86.1K to 107K in September 2026.
Other head-to-heads among send Money brands
How each brand is measured
Brandwave collects information about searches that people make online using Wave’s and Wise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Wave
2 branded search terms
- wave accounting
- wave accounting software
Wise
20 branded search terms
- send money wise
- transfer wise app
- TransferWise
- transferwise app
- transferwise apps
- transferwise mobile app
- transferwise wise
- wise app
- wise bank
- wise banking app
- wise business
- wise card
- wise debit card
- wise international payments
- wise money transfer
- wise remittance
- wise transfer
- wise transfer money
- wise transferwise
- wise travel card
Put your own brand in this comparison
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