Brandwave

Traktor vs VirtualDJ:Which is more popular by branded search?

In August 2026, VirtualDJ had more branded searches than Traktor among DJ software worldwide. VirtualDJ was estimated to have 358K branded searches compared to Traktor’s 65.7K, and held a 31.2% Share of Search versus Traktor’s 5.7%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among DJ software worldwide in August 2026Which is more popular in search, Traktor or VirtualDJ?
Traktor5.7%65.7K searches
vs
VirtualDJ31.2%358K searches

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Which is more popular in search, Traktor or VirtualDJ?

Compare DJ mixing software for laptops, tablets, and phones, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Traktor and VirtualDJ among DJ software worldwide, by month

Share of Search by month for VirtualDJ, Traktor. The figures are in the table below the chart.

View monthly share of search table
MonthVirtualDJrekordboxSeratoTraktordjayEngine DJ
Oct 202531.6%26.4%26.8%9.5%4.9%0.72%
Nov 202531.7%27.4%28.3%7.1%4.9%0.72%
Dec 202532.9%27.4%28.6%6.1%4.5%0.61%
Jan 202631.3%27.7%28.2%6.4%5.3%1%
Feb 202631.8%27.7%27.6%6.3%5.6%1%
Mar 202629.8%30.1%27.9%6%5.3%0.95%
Apr 202630.7%29.8%27.8%5.6%5.3%0.81%
May 202630.2%29.7%27.4%5.8%5.7%1.2%
Jun 202631.4%31%25.9%5.7%4.9%1%
Jul 202634.3%27.2%26.4%5.8%5.3%1%
Aug 202631.2%30.4%26.3%5.7%5.6%0.83%
Sep 2026——————

How has the Traktor and VirtualDJ comparison changed over the last 12 months?

  • VirtualDJ was ahead of Traktor in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Traktor’s estimated Share of Search among DJ software worldwide moved from 9.5% to 5.7%, and its estimated monthly branded searches moved from 124K to 65.7K.
  • Across the 11 months ending August 2026, VirtualDJ’s estimated Share of Search among DJ software worldwide moved from 31.6% to 31.2%, and its estimated monthly branded searches moved from 410K to 358K.

How did search popularity change for DJ software worldwide in August 2026?

  1. In August 2026, VirtualDJ lost estimated Share of Search among DJ software worldwide, from 34.3% to 31.2%.

  2. Estimated monthly branded searches for Traktor worldwide fell 46.8% over 11 measured months, from 124K to 65.7K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Traktor’s and VirtualDJ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Traktor

20 branded search terms

  • dj software traktor
  • dj traktor
  • dj traktor software
  • native instruments traktor
  • ni traktor
  • traktor controller
  • traktor dj
  • traktor dj controller
  • traktor for dj
  • traktor kontrol s2
  • traktor kontrol s4
  • traktor mx2
  • traktor pro
  • traktor pro 3
  • traktor pro 4
  • traktor pro 4.0
  • traktor pro software
  • traktor s2
  • traktor s4
  • traktor s4 mk3

VirtualDJ

23 branded search terms

  • download virtualdj
  • Virtual DJ
  • VirtualDJ
  • virtualdj 8
  • virtualdj 9
  • virtualdj android
  • virtualdj app
  • virtualdj automix
  • virtualdj controllers
  • virtualdj download
  • virtualdj for android
  • virtualdj for ipad
  • virtualdj for mac
  • virtualdj for pc
  • virtualdj home
  • virtualdj license
  • virtualdj mac
  • virtualdj mixer
  • virtualdj price
  • virtualdj pro
  • virtualdj skins
  • virtualdj software
  • virtualdj stems

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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