Brandwave

Tamron vs Tokina:Which is searched more?

In August 2026, Tamron had more branded searches than Tokina among camera lenses worldwide. Tamron was estimated to have 74K branded searches compared to Tokina’s 1.3K, and held a 2% Share of Search versus Tokina’s 0.04%. These are worldwide searches for English-language branded terms.

Share of Search among camera lenses worldwide in August 2026Which is more popular in search, Tamron or Tokina?
Tamron2%74K searches
vs
Tokina0.04%1.3K searches

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Which is more popular in search, Tamron or Tokina?

Compare the camera lenses shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Tamron and Tokina among camera lenses worldwide, by month

Share of Search by month for Tamron, Tokina. The figures are in the table below the chart.

View monthly share of search table
MonthTamronTokina
Oct 20252.4%0.05%
Nov 20251.7%0.04%
Dec 20251.7%0.04%
Jan 20261.6%0.04%
Feb 20262.4%0.05%
Mar 20261.9%0.05%
Apr 20262%0.05%
May 20262%0.04%
Jun 20262%0.04%
Jul 20262.1%0.04%
Aug 20262%0.04%
Sep 2026——

How has the Tamron and Tokina comparison changed over the last 12 months?

  • Tamron was ahead of Tokina in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Tamron’s estimated Share of Search among camera lenses worldwide moved from 2.4% to 2%, and its estimated monthly branded searches held steady at 74K.
  • Across the 11 months ending August 2026, Tokina’s estimated Share of Search among camera lenses worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 1.6K to 1.3K.

How did search popularity change for camera lenses worldwide in August 2026?

  1. Estimated monthly branded searches for Tokina worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Tamron’s and Tokina’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Tamron

1 branded search term

  • tamron

Tokina

1 branded search term

  • tokina lens

How the Brand Demand Index is measured

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