Strava vs Trailforks:Which is searched more?
In September 2026, Strava had more branded searches than Trailforks among cycling apps worldwide. Strava had about 2.2 million branded searches, while Trailforks had 60,500. Strava made up 61.9% of all cycling app searches we track, and Trailforks accounted for 1.7%. These are worldwide searches for English-language branded terms.
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Is Strava or Trailforks more popular in search?
Compare the apps cyclists train and navigate with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Strava, Trailforks. The figures are in the table below the chart.
View monthly share of searches table
| Month | Strava | Komoot | Zwift | Ride with GPS | Trailforks | Wahoo | TrainerRoad |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 60.5% | 18.2% | 14.9% | 2.4% | 2.4% | 0.6% | 0.9% |
| Nov 2025 | 61.5% | 15.1% | 18.5% | 1.7% | 1.7% | 0.61% | 0.91% |
| Dec 2025 | 66% | 13.3% | 16.2% | 1.5% | 1.5% | 0.53% | 0.98% |
| Jan 2026 | 61.3% | 15.1% | 18.4% | 1.7% | 1.7% | 0.49% | 1.4% |
| Feb 2026 | 63.1% | 19% | 12.7% | 2.1% | 1.7% | 0.46% | 0.94% |
| Mar 2026 | 63% | 23.1% | 8.5% | 2.5% | 1.7% | 0.56% | 0.62% |
| Apr 2026 | 60.3% | 26.9% | 6.6% | 3% | 2% | 0.65% | 0.49% |
| May 2026 | 60.1% | 26.8% | 6.6% | 3% | 2.4% | 0.65% | 0.49% |
| Jun 2026 | 61.2% | 27.3% | 5.5% | 3% | 2% | 0.6% | 0.4% |
| Jul 2026 | 55.5% | 30.3% | 7.5% | 3.3% | 2.2% | 0.75% | 0.45% |
| Aug 2026 | 59.5% | 26.5% | 8% | 2.9% | 2% | 0.66% | 0.48% |
| Sep 2026 | 61.9% | 22.7% | 10.2% | 2.5% | 1.7% | 0.56% | 0.5% |
How has the Strava and Trailforks comparison changed over the last 12 months?
3 findings
- Strava was ahead of Trailforks in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Strava’s share of searches among cycling apps worldwide moved from 60.5% to 61.9%, and its estimated monthly branded searches moved from 1.8M to 2.2M.
- Across the 12 months ending September 2026, Trailforks’ share of searches among cycling apps worldwide moved from 2.4% to 1.7%, and its estimated monthly branded searches moved from 74K to 60.5K.
How did search popularity change for cycling apps worldwide in September 2026?
2 changes
In September 2026, Strava gained share of searches among cycling apps worldwide, from 59.5% to 61.9%.
Estimated monthly branded searches for Trailforks worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Strava’s and Trailforks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Strava
1 branded search term
- strava
Trailforks
1 branded search term
- trailforks
Other head-to-heads among cycling apps
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