Square vs Worldline:Which is searched more?
In September 2026, Worldline had more branded searches than Square among payment processors worldwide. Worldline was estimated to have 90.5K branded searches compared to Square’s 6.6K, and held a 0.32% Share of Search versus Square’s 0.02%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Square or Worldline?
Compare the payment processors people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Worldline, Square. The figures are in the table below the chart.
View monthly share of search table
| Month | PayPal | Revolut | Stripe | Adyen | Airwallex | GoCardless | Worldline | Wise | Braintree | Shopify POS | Mollie | Square |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.2% | 11.4% | 9.2% | 0.54% | 0.43% | 0.44% | 0.42% | 0.18% | 0.02% | 0.08% | 0.04% | 0.03% |
| Nov 2025 | 78.9% | 9.7% | 9.3% | 0.45% | 0.43% | 0.45% | 0.43% | 0.18% | 0.02% | 0.09% | 0.04% | 0.03% |
| Dec 2025 | 80% | 9.8% | 7.9% | 0.55% | 0.65% | 0.45% | 0.35% | 0.21% | 0.02% | 0.07% | 0.04% | 0.02% |
| Jan 2026 | 77% | 11.4% | 9.1% | 0.53% | 0.63% | 0.53% | 0.34% | 0.22% | 0.02% | 0.08% | 0.04% | 0.03% |
| Feb 2026 | 74.9% | 11.2% | 10.9% | 0.77% | 0.74% | 0.63% | 0.4% | 0.22% | 0.03% | 0.1% | 0.05% | 0.04% |
| Mar 2026 | 71.4% | 13% | 12.7% | 0.61% | 0.71% | 0.6% | 0.58% | 0.27% | 0.03% | 0.09% | 0.05% | 0.04% |
| Apr 2026 | 75% | 11.3% | 10.9% | 0.64% | 0.75% | 0.52% | 0.4% | 0.27% | 0.03% | 0.1% | 0.04% | 0.04% |
| May 2026 | 73.4% | 13.2% | 10.7% | 0.62% | 0.73% | 0.51% | 0.4% | 0.26% | 0.02% | 0.1% | 0.04% | 0.04% |
| Jun 2026 | 73.2% | 13.2% | 10.8% | 0.75% | 0.73% | 0.51% | 0.39% | 0.26% | 0.02% | 0.1% | 0.04% | 0.04% |
| Jul 2026 | 73.4% | 13.3% | 10.8% | 0.52% | 0.73% | 0.5% | 0.33% | 0.26% | 0.02% | 0.1% | 0.04% | 0.04% |
| Aug 2026 | 73.3% | 13.3% | 10.7% | 0.62% | 0.73% | 0.5% | 0.33% | 0.3% | 0.14% | 0.07% | 0.04% | 0.04% |
| Sep 2026 | 71.5% | 15.7% | 10.3% | 0.61% | 0.59% | 0.49% | 0.32% | 0.25% | 0.11% | 0.06% | 0.03% | 0.02% |
How has the Square and Worldline comparison changed over the last 12 months?
3 findings
- Worldline was ahead of Square in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Square’s estimated Share of Search among payment processors worldwide moved from 0.03% to 0.02%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Worldline’s estimated Share of Search among payment processors worldwide moved from 0.42% to 0.32%, and its estimated monthly branded searches moved from 135K to 90.5K.
How did search popularity change for payment processors worldwide in September 2026?
2 changes
Other head-to-heads among payment processors
How each brand is measured
Brandwave collects information about searches that people make online using Square’s and Worldline’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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