Socially Powerful vs The Goat Agency:Which is more popular by branded search?
In August 2026, The Goat Agency had more branded searches than Socially Powerful among influencer marketing agencies worldwide. The Goat Agency was estimated to have 2.9K branded searches compared to Socially Powerful’s 2.1K, and held a 16% Share of Search versus Socially Powerful’s 11.5%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, Socially Powerful or The Goat Agency?
Compare agencies that plan and execute creator campaigns for brands across social platforms. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for The Goat Agency, Socially Powerful. The figures are in the table below the chart.
View monthly share of search table
| Month | Viral Nation | The Influencer Marketing Factory | The Goat Agency | Socially Powerful | Ubiquitous |
|---|---|---|---|---|---|
| Oct 2025 | 23.6% | 7.1% | 57.1% | 9.7% | 2.5% |
| Nov 2025 | 22.9% | 6.9% | 57.2% | 8.5% | 4.4% |
| Dec 2025 | 31.5% | 6.5% | 51.3% | 8.9% | 1.8% |
| Jan 2026 | 35% | 6.6% | 47.7% | 8.5% | 2.2% |
| Feb 2026 | 46.6% | 8.3% | 28.5% | 13.9% | 2.7% |
| Mar 2026 | 54.2% | 7.9% | 23.8% | 11.5% | 2.6% |
| Apr 2026 | 52.3% | 7.8% | 25.4% | 12.2% | 2.3% |
| May 2026 | 52.4% | 14.3% | 20% | 11.4% | 1.9% |
| Jun 2026 | 49.2% | 19.6% | 19.1% | 11.1% | 1.1% |
| Jul 2026 | 43.8% | 21.1% | 21.5% | 12.7% | 0.88% |
| Aug 2026 | 48% | 24% | 16% | 11.5% | 0.6% |
| Sep 2026 | — | — | — | — | — |
How has the Socially Powerful and The Goat Agency comparison changed over the last 12 months?
3 findings
- The Goat Agency was ahead of Socially Powerful in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Socially Powerful’s estimated Share of Search among influencer marketing agencies worldwide moved from 9.7% to 11.5%, and its estimated monthly branded searches moved from 3.1K to 2.1K.
- Across the 11 months ending August 2026, The Goat Agency’s estimated Share of Search among influencer marketing agencies worldwide moved from 57.1% to 16%, and its estimated monthly branded searches moved from 18.2K to 2.9K.
How did search popularity change for influencer marketing agencies worldwide in August 2026?
3 changes
In August 2026, The Influencer Marketing Factory overtook The Goat Agency to rank 2nd among influencer marketing agencies worldwide, at 24%.
In August 2026, The Goat Agency lost estimated Share of Search among influencer marketing agencies worldwide, from 21.5% to 16%.
In August 2026, Socially Powerful lost estimated Share of Search among influencer marketing agencies worldwide, from 12.7% to 11.5%.
How each brand is measured
Brandwave collects information about searches that people make online using Socially Powerful’s and The Goat Agency’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Socially Powerful
4 branded search terms
- socially powerful
- socially powerful agency
- socially powerful influencer marketing agency
- socially powerful reviews
The Goat Agency
4 branded search terms
- goatagency.com
- the goat agency
- the goat agency reviews
- what is the goat agency
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