The Goat Agency vs The Influencer Agency:Which is searched more?
In September 2026, The Influencer Agency had more branded searches than The Goat Agency among influencer marketing agencies worldwide. The Influencer Agency had about 3,400 branded searches, while The Goat Agency had 2,900. The Influencer Agency made up 16.3% of all influencer marketing agency searches we track, and The Goat Agency accounted for 13.9%. These are worldwide searches for English-language branded terms.
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Is The Goat Agency or The Influencer Agency more popular in search?
Compare agencies that plan and execute creator campaigns for brands across social platforms. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for The Influencer Agency, The Goat Agency. The figures are in the table below the chart.
View monthly share of searches table
| Month | Viral Nation | The Influencer Agency | The Goat Agency | Socially Powerful | The Influencer Marketing Factory | Linqia | HireInfluence | Influential | Socialyte | Obviously | Gleam Futures | Ubiquitous |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 17.1% | 12.5% | 46% | 7.7% | 4.8% | 4.1% | 1.2% | 2.2% | 0.99% | 0.99% | 0.81% | 1.5% |
| Nov 2025 | 17.3% | 12.6% | 46.5% | 6.6% | 4.1% | 3.3% | 1% | 2.3% | 1% | 1% | 1% | 3.3% |
| Dec 2025 | 20.5% | 20.5% | 37% | 6.3% | 4% | 4% | 1.5% | 2.2% | 1.2% | 0.8% | 0.98% | 0.98% |
| Jan 2026 | 18.8% | 36.9% | 27.7% | 4.9% | 3.6% | 2.4% | 0.9% | 1.6% | 0.73% | 0.9% | 0.73% | 0.9% |
| Feb 2026 | 31.2% | 18.6% | 20.5% | 9.9% | 4.9% | 3.8% | 1.5% | 3.3% | 1.5% | 1.8% | 1.5% | 1.5% |
| Mar 2026 | 31% | 22.6% | 16.6% | 7.9% | 4.9% | 4.9% | 1.8% | 3.8% | 1.5% | 1.8% | 1.8% | 1.5% |
| Apr 2026 | 32.6% | 19.4% | 17.4% | 8.4% | 5.2% | 5.2% | 1.9% | 4% | 1.9% | 1.5% | 1.5% | 1% |
| May 2026 | 33.2% | 22.2% | 14.5% | 8.4% | 5.2% | 5.2% | 2.4% | 3.5% | 1.6% | 1.6% | 1.3% | 0.85% |
| Jun 2026 | 34.5% | 17.6% | 15.1% | 8.7% | 6.7% | 5.5% | 3% | 3.7% | 1.6% | 1.6% | 1.3% | 0.59% |
| Jul 2026 | 29.8% | 18.6% | 15.9% | 9.3% | 7.1% | 5.7% | 3.9% | 3.9% | 2.1% | 1.7% | 1.4% | 0.49% |
| Aug 2026 | 30.8% | 19.3% | 13.3% | 9.5% | 8.7% | 6% | 2.7% | 4% | 2.2% | 1.8% | 1.2% | 0.41% |
| Sep 2026 | 32.1% | 16.3% | 13.9% | 9.8% | 7.7% | 6.2% | 4.2% | 4.2% | 2.3% | 1.5% | 1.2% | 0.43% |
How has the The Goat Agency and The Influencer Agency comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: The Influencer Agency took it in January 2026, The Goat Agency took it in February 2026, The Influencer Agency took it in March 2026.
- Across the 12 months ending September 2026, The Goat Agency’s share of searches among influencer marketing agencies worldwide moved from 46% to 13.9%, and its estimated monthly branded searches moved from 18.1K to 2.9K.
- Across the 12 months ending September 2026, The Influencer Agency’s share of searches among influencer marketing agencies worldwide moved from 12.5% to 16.3%, and its estimated monthly branded searches moved from 4.9K to 3.4K.
How did search popularity change for influencer marketing agencies worldwide in September 2026?
2 changes

In September 2026, The Goat Agency gained share of searches among influencer marketing agencies worldwide, from 13.3% to 13.9%.
In September 2026, The Influencer Agency lost share of searches among influencer marketing agencies worldwide, from 19.3% to 16.3%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using The Goat Agency’s and The Influencer Agency’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
The Goat Agency
1 branded search term
- the goat agency
The Influencer Agency
2 branded search terms
- influencer agency
- the influencer agency
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