Snooza vs Wild One:Which is searched more?
In September 2026, Wild One had more branded searches than Snooza among dog bed brands worldwide. Wild One was estimated to have 40.5K branded searches compared to Snooza’s 3.6K, and held a 37.4% Share of Search versus Snooza’s 3.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Snooza or Wild One?
Compare the dog bed brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wild One, Snooza. The figures are in the table below the chart.
View monthly share of search table
| Month | KONG | Wild One | Snooza |
|---|---|---|---|
| Oct 2025 | 59.7% | 37.6% | 2.7% |
| Nov 2025 | 66.8% | 30.5% | 2.7% |
| Dec 2025 | 75% | 23% | 2% |
| Jan 2026 | 66.8% | 30.5% | 2.7% |
| Feb 2026 | 67.2% | 30.6% | 2.2% |
| Mar 2026 | 63.1% | 33.9% | 3% |
| Apr 2026 | 58.6% | 38.6% | 2.8% |
| May 2026 | 54.4% | 41.9% | 3.7% |
| Jun 2026 | 58.9% | 37.1% | 4% |
| Jul 2026 | 55.6% | 40.7% | 3.6% |
| Aug 2026 | 59.7% | 37.6% | 2.7% |
| Sep 2026 | 59.3% | 37.4% | 3.3% |
How has the Snooza and Wild One comparison changed over the last 12 months?
3 findings
- Wild One was ahead of Snooza in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Snooza’s estimated Share of Search among dog bed brands worldwide moved from 2.7% to 3.3%, and its estimated monthly branded searches held steady at 3.6K.
- Across the 12 months ending September 2026, Wild One’s estimated Share of Search among dog bed brands worldwide moved from 37.6% to 37.4%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for dog bed brands worldwide in September 2026?
2 changes
In September 2026, Snooza gained estimated Share of Search among dog bed brands worldwide, from 2.7% to 3.3%.
Estimated monthly branded searches for Wild One worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
Other head-to-heads among dog bed brands
How each brand is measured
Brandwave collects information about searches that people make online using Snooza’s and Wild One’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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