Brandwave

Skinny vs Yellow:Which is searched more?

In September 2026, Yellow had more branded searches than Skinny among table Lamp brands worldwide. Yellow was estimated to have 1.2M branded searches compared to Skinny’s 246K, and held a 9.8% Share of Search versus Skinny’s 2%. These are worldwide searches for English-language branded terms.

Share of Search among table Lamp brands worldwide in September 2026Which is more popular in search, Skinny or Yellow?
Skinny2%246K searches
vs
Yellow9.8%1.2M searches

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Which is more popular in search, Skinny or Yellow?

Compare the table lamp brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Skinny and Yellow among table Lamp brands worldwide, by month

Share of Search by month for Yellow, Skinny. The figures are in the table below the chart.

View monthly share of search table
MonthOrangeSmartMINIYellowPurpleSkinnyBlue
Oct 202565%13%8.6%8.6%1.9%2.1%0.77%
Nov 202563.1%12.6%8.4%10.3%2.7%2.1%0.88%
Dec 202563.6%12.7%8.5%10.4%1.9%2.1%0.92%
Jan 202664.5%12.9%8.6%8.6%1.9%2.6%0.93%
Feb 202660.3%14.7%9.8%9.8%2.6%2%0.87%
Mar 202664.4%12.8%8.6%8.6%2.8%2.1%0.76%
Apr 202660.4%14.7%9.8%9.8%2.6%2%0.74%
May 202659.8%14.6%9.7%9.7%3.1%2.4%0.71%
Jun 202660.7%14.8%9.8%9.8%2.2%2%0.72%
Jul 202662.2%12.4%10.1%10.1%2.2%2%0.87%
Aug 202660.3%14.7%9.8%9.8%2.6%2%0.87%
Sep 202660.7%14.8%9.8%9.8%2.2%2%0.72%

How has the Skinny and Yellow comparison changed over the last 12 months?

  • Yellow was ahead of Skinny in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Skinny’s estimated Share of Search among table Lamp brands worldwide moved from 2.1% to 2%, and its estimated monthly branded searches moved from 301K to 246K.
  • Across the 12 months ending September 2026, Yellow’s estimated Share of Search among table Lamp brands worldwide moved from 8.6% to 9.8%, and its estimated monthly branded searches held steady at 1.2M.

How did search popularity change for table Lamp brands worldwide in September 2026?

  1. Estimated monthly branded searches for Skinny worldwide fell 18.3% over 12 measured months, from 301K to 246K in September 2026.

Other head-to-heads among table Lamp brands

How each brand is measured

Brandwave collects information about searches that people make online using Skinny’s and Yellow’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Skinny

1 branded search term

  • skinny

Yellow

1 branded search term

  • yellow

How the Brand Demand Index is measured

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