Brandwave

Similarweb vs Typeform:Which is searched more?

In September 2026, Similarweb had more branded searches than Typeform among market research platforms worldwide. Similarweb had about 301,000 branded searches, while Typeform had 250,000. Similarweb made up 18.5% of all market research platform searches we track, and Typeform accounted for 15.4%. These are worldwide searches for English-language branded terms.

Share of searches among market research platforms worldwide in September 2026Is Similarweb or Typeform more popular in search?
Similarweb18.5%301K searches
vs
Typeform15.4%250K searches

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Is Similarweb or Typeform more popular in search?

Compare the platforms that publish market research. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Similarweb and Typeform among market research platforms worldwide, by month

Share of searches by month for Similarweb, Typeform. The figures are in the table below the chart.

View monthly share of searches table
MonthSurveyMonkeySimilarwebTypeformQualtricsGartnerStatistaEuromonitorMintelGWIIBISWorldAttest
Oct 202525.2%16.9%17%16.9%9.2%9.2%1.5%2.3%1%0.83%<0.01%
Nov 202526.8%17.9%18%14.6%8%9.8%1.6%1.6%1.1%0.72%<0.01%
Dec 202523.6%19.2%19.4%15.7%8.6%8.6%1.4%1.7%1.2%0.63%<0.01%
Jan 202624.2%19.8%20%13.2%8.9%8.9%1.5%1.8%1.2%0.65%<0.01%
Feb 202624.3%16.2%20%16.2%8.9%8.9%1.5%2.2%0.97%0.97%<0.01%
Mar 202624%19.5%16.2%16%8.7%10.7%1.4%1.8%0.96%0.79%<0.01%
Apr 202622.3%18.2%18.3%18.2%8.1%9.9%1.3%2%0.89%0.73%<0.01%
May 202625.9%17.2%17.5%17.2%9.5%7.7%1.3%1.9%1%0.69%<0.01%
Jun 202627.6%18.4%18.6%15%10.1%5.5%1.4%1.7%1.1%0.6%<0.01%
Jul 202625.9%21%17.4%14%11.5%5.2%1.3%1.5%1.5%0.69%<0.01%
Aug 202626.9%17.8%18.1%14.6%12%5.4%1.6%1.6%1.3%0.72%<0.01%
Sep 202622.8%18.5%15.4%15.1%12.4%10.2%1.7%1.7%1.4%0.91%<0.01%

How has the Similarweb and Typeform comparison changed over the last 12 months?

3 findings
  • The lead changed hands 5 times in the 12 months ending September 2026: Similarweb took it in March 2026, Typeform took it in April 2026, Similarweb took it in July 2026, Typeform took it in August 2026, Similarweb took it in September 2026.
  • Across the 12 months ending September 2026, Similarweb’s share of searches among market research platforms worldwide moved from 16.9% to 18.5%, and its estimated monthly branded searches moved from 368K to 301K.
  • Across the 12 months ending September 2026, Typeform’s share of searches among market research platforms worldwide moved from 17% to 15.4%, and its estimated monthly branded searches moved from 371K to 250K.

How did search popularity change for market research platforms worldwide in September 2026?

2 changes
  1. In September 2026, Similarweb overtook Typeform to rank 2nd among market research platforms worldwide, with 18.5% of the searches.

  2. In September 2026, Typeform lost share of searches among market research platforms worldwide, from 18.1% to 15.4%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Similarweb’s and Typeform’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Similarweb

1 branded search term

  • similarweb

Typeform

2 branded search terms

  • Typeform
  • typeforms

How the Brand Demand Index is measured

Other head-to-heads among market research platforms

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