Shun vs Work Sharp:Which is searched more?
In September 2026, Work Sharp had more branded searches than Shun among whetstone brands worldwide. Work Sharp was estimated to have 27.1K branded searches compared to Shun’s 22.7K, and held a 1.9% Share of Search versus Shun’s 1.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Shun or Work Sharp?
Compare the whetstone brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Work Sharp, Shun. The figures are in the table below the chart.
View monthly share of search table
| Month | Norton | DMT | Wusthof | GLOBAL | Work Sharp | Shun | Diamond |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.8% | 22.8% | 3.6% | 2.6% | 2% | 2.2% | 0.05% |
| Nov 2025 | 60.2% | 23.2% | 5.3% | 4.7% | 2.6% | 4% | 0.05% |
| Dec 2025 | 59.1% | 22.9% | 5.7% | 4.7% | 2.5% | 4.9% | 0.04% |
| Jan 2026 | 65.1% | 23.1% | 3.7% | 3.2% | 2.1% | 2.7% | 0.05% |
| Feb 2026 | 64.2% | 25.9% | 3.5% | 2.4% | 1.9% | 2% | 0.05% |
| Mar 2026 | 60.4% | 29.8% | 3.5% | 2.2% | 1.8% | 2.2% | 0.06% |
| Apr 2026 | 57.1% | 33.1% | 3.9% | 2.5% | 1.6% | 1.8% | 0.05% |
| May 2026 | 56.2% | 33.9% | 3.5% | 2.5% | 2% | 1.9% | 0.05% |
| Jun 2026 | 59.6% | 29.4% | 3.6% | 2.7% | 2.2% | 2.5% | 0.06% |
| Jul 2026 | 60.5% | 29.8% | 3.2% | 2.7% | 1.8% | 1.9% | 0.06% |
| Aug 2026 | 61.3% | 28% | 3.5% | 2.6% | 2.5% | 2.1% | 0.05% |
| Sep 2026 | 65.9% | 25.7% | 2.4% | 2.4% | 1.9% | 1.6% | 0.05% |
How has the Shun and Work Sharp comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Work Sharp took it in May 2026, Shun took it in June 2026, Work Sharp took it in August 2026.
- Across the 12 months ending September 2026, Shun’s estimated Share of Search among whetstone brands worldwide moved from 2.2% to 1.6%, and its estimated monthly branded searches moved from 35.5K to 22.7K.
- Across the 12 months ending September 2026, Work Sharp’s estimated Share of Search among whetstone brands worldwide moved from 2% to 1.9%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for whetstone brands worldwide in September 2026?
2 changes
In September 2026, Work Sharp lost estimated Share of Search among whetstone brands worldwide, from 2.5% to 1.9%.
In September 2026, Shun lost estimated Share of Search among whetstone brands worldwide, from 2.1% to 1.6%.
Other head-to-heads among whetstone brands
How each brand is measured
Brandwave collects information about searches that people make online using Shun’s and Work Sharp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Shun
2 branded search terms
- kitchen knives shun
- shun knives
Work Sharp
1 branded search term
- work sharp
Put your own brand in this comparison
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