Sellfy vs Square:Which is searched more?
In September 2026, Square had more branded searches than Sellfy among ecommerce platforms worldwide. Square had about 22,200 branded searches, while Sellfy had 9,900. Square made up 0.23% of all ecommerce platform searches we track, and Sellfy accounted for 0.1%. These are worldwide searches for English-language branded terms.
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Is Sellfy or Square more popular in search?
Compare the ecommerce platforms people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Square, Sellfy. The figures are in the table below the chart.
View monthly share of searches table
| Month | Shopify | Wix | Squarespace | WooCommerce | Magento | Ecwid | PrestaShop | BigCommerce | Square | Shopware | OpenCart | Sellfy | Shift4Shop |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 47.2% | 32.6% | 14.1% | 2.4% | 0.82% | 0.57% | 0.7% | 0.57% | 0.21% | 0.21% | 0.29% | 0.26% | 0.03% |
| Nov 2025 | 49% | 33.7% | 11.9% | 2% | 0.7% | 0.59% | 0.59% | 0.49% | 0.22% | 0.22% | 0.3% | 0.27% | 0.03% |
| Dec 2025 | 52.2% | 29.5% | 12.7% | 2.2% | 0.74% | 0.63% | 0.63% | 0.52% | 0.23% | 0.19% | 0.26% | 0.23% | 0.03% |
| Jan 2026 | 47.7% | 32.7% | 14.3% | 2% | 0.7% | 0.58% | 0.58% | 0.47% | 0.26% | 0.21% | 0.24% | 0.26% | 0.03% |
| Feb 2026 | 48.2% | 33.1% | 14.4% | 1.3% | 0.69% | 0.48% | 0.58% | 0.32% | 0.21% | 0.21% | 0.24% | 0.21% | 0.02% |
| Mar 2026 | 46.5% | 32% | 16.9% | 1.6% | 0.81% | 0.46% | 0.56% | 0.31% | 0.25% | 0.21% | 0.23% | 0.21% | 0.02% |
| Apr 2026 | 48.4% | 33.1% | 14.4% | 1.3% | 0.68% | 0.48% | 0.48% | 0.32% | 0.26% | 0.17% | 0.24% | 0.17% | 0.02% |
| May 2026 | 48.5% | 33.1% | 14.4% | 1.3% | 0.68% | 0.39% | 0.48% | 0.26% | 0.21% | 0.18% | 0.2% | 0.14% | 0.02% |
| Jun 2026 | 51.3% | 28.8% | 15.3% | 2.1% | 0.59% | 0.41% | 0.41% | 0.41% | 0.18% | 0.19% | 0.21% | 0.12% | 0.02% |
| Jul 2026 | 51.7% | 28.9% | 15.4% | 1.4% | 0.58% | 0.42% | 0.42% | 0.34% | 0.23% | 0.19% | 0.18% | 0.12% | 0.02% |
| Aug 2026 | 53% | 29.7% | 12.9% | 1.8% | 0.72% | 0.43% | 0.35% | 0.35% | 0.29% | 0.19% | 0.18% | 0.13% | 0.02% |
| Sep 2026 | 51.4% | 28.9% | 15.4% | 1.7% | 0.7% | 0.42% | 0.42% | 0.34% | 0.23% | 0.19% | 0.18% | 0.1% | 0.01% |
How has the Sellfy and Square comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Square took it in March 2026.
- Across the 12 months ending September 2026, Sellfy’s share of searches among ecommerce platforms worldwide moved from 0.26% to 0.1%, and its estimated monthly branded searches moved from 27.1K to 9.9K.
- Across the 12 months ending September 2026, Square’s share of searches among ecommerce platforms worldwide moved from 0.21% to 0.23%, and its estimated monthly branded searches held steady at 22.2K.
How did search popularity change for ecommerce platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Sellfy worldwide fell 63.5% over 12 measured months, from 27.1K to 9.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Sellfy’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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