Brandwave

Second Nature vs Seismic:Which is more popular?

In September 2026, Second Nature had more branded searches than Seismic among sales training platforms worldwide. Second Nature had about 40,500 branded searches, while Seismic had 260. Second Nature made up 34.7% of all sales training platform searches we track, and Seismic accounted for 0.22%. When we asked ChatGPT and Google AI Overviews about sales training platforms, Seismic appeared in four of the five answers and Second Nature in two. Seismic was mentioned before Second Nature in four out of five answers.

Among sales training platforms worldwide in September 2026

Who do people search for more?

Second Nature, about 156 searches for every 1 for Seismic

Second Nature 40.5K searchesSeismic 260 searches

Who does AI mention more?

Seismic, mentioned in 4 of 5 answers, Second Nature in 2

Seismic in 4 of 5Second Nature in 2 of 5

Who does AI recommend more?

Seismic, named ahead of Second Nature in 4 of 5 answers

Seismic first in 4Second Nature first in 1

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Top sales training platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Seismic was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Second Nature was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Seismic was listed before Second Nature in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Mindtickle1st
  2. Highspot2nd
  3. Seismic3rd
  4. Yoodli4th
  5. Allego5th
  6. Second Nature6th
  7. Brainshark–
  8. Quantified–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Mindtickle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Seismic4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Highspot3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Allego3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Yoodli2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Second Nature2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brainshark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Quantified0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about sales training platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Second Nature or Seismic more popular in search?

This chart shows how often people search Google for Second Nature and Seismic by name. Each line represents a brand's share of searches for all eight sales training platforms we track, month by month, from English-language searches worldwide.

Second Nature and Seismic among sales training platforms worldwide, by month

Share of searches by month for Second Nature, Seismic. The figures are in the table below the chart.

View monthly share of searches table
MonthYoodliSecond NatureHighspotBrainsharkQuantifiedSeismicMindtickleAllego
Oct 202527.4%33.5%33.5%4.5%0.6%0.49%0.09%0.01%
Nov 202527.4%33.5%33.5%4.5%0.49%0.49%0.09%0.01%
Dec 202531.9%31.9%31.9%3.4%0.46%0.46%0.08%0.01%
Jan 202625.7%38.4%31.4%3.4%0.56%0.37%0.09%<0.01%
Feb 202627.6%33.8%33.8%3.7%0.6%0.49%0.09%0.01%
Mar 202634%34%27.8%3%0.6%0.4%0.12%<0.01%
Apr 202633.7%33.7%27.6%3.7%0.73%0.4%0.09%0.02%
May 202633.7%33.7%27.6%3.7%0.73%0.33%0.14%0.01%
Jun 202638.4%31.4%25.7%3.4%0.56%0.3%0.13%<0.01%
Jul 202637.9%37.9%20.7%2.8%0.45%0.2%0.13%<0.01%
Aug 202635.9%35.9%24%3.2%0.52%0.23%0.12%<0.01%
Sep 202642.4%34.7%19%3.1%0.41%0.22%0.09%<0.01%

How has the Second Nature and Seismic comparison changed over the last 12 months?

3 findings

How did search popularity change for sales training platforms worldwide in September 2026?

3 changes
  1. In September 2026, Yoodli overtook Second Nature to become the leader among sales training platforms worldwide, with 42.4% of the searches.

  2. In September 2026, Second Nature lost share of searches among sales training platforms worldwide, from 35.9% to 34.7%.

  3. Estimated monthly branded searches for Seismic worldwide fell 45.8% over 12 measured months, from 480 to 260 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Second Nature’s and Seismic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Second Nature

1 branded search term

  • second nature

Seismic

1 branded search term

  • seismic sales enablement

How the Brand Demand Index is measured

Other head-to-heads among sales training platforms

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