Brandwave

Seal Skin vs WeatherTech:Which is more popular by branded search?

In August 2026, WeatherTech had more branded searches than Seal Skin among car covers worldwide. WeatherTech was estimated to have 368K branded searches compared to Seal Skin’s 18.1K, and held an 86.5% Share of Search versus Seal Skin’s 4.3%. These are worldwide searches for English-language branded terms.

Share of Search among car covers worldwide in August 2026Which is more popular in search, Seal Skin or WeatherTech?
Seal Skin4.3%18.1K searches
vs
WeatherTech86.5%368K searches

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Which is more popular in search, Seal Skin or WeatherTech?

Compare the car covers people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Seal Skin and WeatherTech among car covers worldwide, by month

Share of Search by month for WeatherTech, Seal Skin. The figures are in the table below the chart.

View monthly share of search table
MonthWeatherTechCovercraftSeal SkinCoverkingBudgeKayme
Oct 202589.6%4.4%3.6%2.4%0.02%—
Nov 202592.8%3.1%2.5%1.7%<0.01%—
Dec 202594.4%2.5%1.7%1.4%<0.01%—
Jan 202692.2%3.7%2%2%<0.01%—
Feb 202692.6%3.7%2%1.7%<0.01%—
Mar 202692.1%3.7%2.5%1.7%0.01%—
Apr 202690.5%4.5%3%2%0.01%—
May 202687.5%5.3%4.3%2.9%0.02%—
Jun 202686.5%6.4%4.3%2.8%0.01%—
Jul 202686.5%6.4%4.3%2.8%0.01%—
Aug 202686.5%6.4%4.3%2.8%0.01%—
Sep 2026——————

How has the Seal Skin and WeatherTech comparison changed over the last 12 months?

  • WeatherTech was ahead of Seal Skin in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Seal Skin’s estimated Share of Search among car covers worldwide moved from 3.6% to 4.3%, and its estimated monthly branded searches moved from 14.8K to 18.1K.
  • Across the 11 months ending August 2026, WeatherTech’s estimated Share of Search among car covers worldwide moved from 89.6% to 86.5%, and its estimated monthly branded searches held steady at 368K.

How did search popularity change for car covers worldwide in August 2026?

  1. Estimated monthly branded searches for Seal Skin worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Seal Skin’s and WeatherTech’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Seal Skin

1 branded search term

  • seal skin covers

WeatherTech

1 branded search term

  • weathertech

How the Brand Demand Index is measured

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Put your own brand in this comparison

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