Ride vs Salomon:Which is more popular?
In September 2026, Ride had more branded searches than Salomon among snowboard boots worldwide. Ride had about 450,000 branded searches, while Salomon had 31,500. Ride made up 7.2% of all snowboard boot searches we track, and Salomon accounted for 0.5%. When we asked ChatGPT and Google AI Overviews about snowboard boots, Ride and Salomon each appeared in three of the five answers. Ride was mentioned before Salomon in three out of four answers that named either.
Who do people search for more?
Ride, about 14 searches for every 1 for Salomon
Who does AI mention more?
Both were mentioned in 3 of 5 answers.
Who does AI recommend more?
Ride, named ahead of Salomon in 3 of 4 answers
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Top snowboard boots in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Ride was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Salomon was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Ride was listed before Salomon in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
K25 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Burton5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
ThirtyTwo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Vans3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Ride3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Salomon3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about snowboard boots
5 answers
Asked ChatGPT
“Which snowboard boots brand should I buy?”
Asked ChatGPT
“What are the best snowboard boots brands?”
Asked ChatGPT
“What's the best snowboard boots brand for snowboard fit?”
Searched Google, AI Overview
“snowboard boots”
Searched Google, AI Overview
“women's snowboard boots”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Ride or Salomon more popular in search?
This chart shows how often people search Google for Ride and Salomon by name. Each line represents a brand's share of searches for all six snowboard boots we track, month by month, from English-language searches worldwide.
Share of searches by month for Ride, Salomon. The figures are in the table below the chart.
View monthly share of searches table
| Month | Vans | K2 | Ride | Burton | Salomon | ThirtyTwo |
|---|---|---|---|---|---|---|
| Oct 2025 | 73.3% | 15.3% | 8.1% | 2.3% | 0.54% | 0.44% |
| Nov 2025 | 78.9% | 11.2% | 5.8% | 3.1% | 0.48% | 0.51% |
| Dec 2025 | 77.7% | 11.2% | 5.7% | 4.3% | 0.51% | 0.53% |
| Jan 2026 | 69% | 15.1% | 7.6% | 6.3% | 0.83% | 1.1% |
| Feb 2026 | 73.4% | 13.2% | 6.6% | 5.6% | 0.66% | 0.58% |
| Mar 2026 | 79% | 11.2% | 7.1% | 1.9% | 0.53% | 0.37% |
| Apr 2026 | 76.9% | 12.9% | 8.5% | 0.98% | 0.56% | 0.27% |
| May 2026 | 78.6% | 13.1% | 7.1% | 0.68% | 0.46% | 0.18% |
| Jun 2026 | 75% | 15.2% | 8.3% | 0.8% | 0.53% | 0.17% |
| Jul 2026 | 80.3% | 10.9% | 7.2% | 0.84% | 0.47% | 0.19% |
| Aug 2026 | 79.4% | 13.2% | 5.8% | 0.99% | 0.48% | 0.17% |
| Sep 2026 | 79.5% | 11% | 7.2% | 1.5% | 0.5% | 0.29% |
How has the Ride and Salomon comparison changed over the last 12 months?
3 findings
- Ride was ahead of Salomon in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ride’s share of searches among snowboard boots worldwide moved from 8.1% to 7.2%, and its estimated monthly branded searches held steady at 450K.
- Across the 12 months ending September 2026, Salomon’s share of searches among snowboard boots worldwide moved from 0.54% to 0.5%, and its estimated monthly branded searches moved from 30.3K to 31.5K.
How did search popularity change for snowboard boots worldwide in September 2026?
1 change
In September 2026, Ride gained share of searches among snowboard boots worldwide, from 5.8% to 7.2%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Ride’s and Salomon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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