Raid vs Ripcord:Which is searched more?
In September 2026, Ripcord had more branded searches than Raid among insect spray brands worldwide. Ripcord was estimated to have 22.2K branded searches compared to Raid’s 1.3K, and held a 16.6% Share of Search versus Raid’s 0.97%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Raid or Ripcord?
Compare the insect spray brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ripcord, Raid. The figures are in the table below the chart.
View monthly share of search table
| Month | Baygon | Ripcord | Raid |
|---|---|---|---|
| Oct 2025 | 79.3% | 19.5% | 1.2% |
| Nov 2025 | 79.7% | 19.6% | 0.72% |
| Dec 2025 | 79.7% | 19.6% | 0.72% |
| Jan 2026 | 79.5% | 19.6% | 0.94% |
| Feb 2026 | 82.2% | 16.6% | 1.2% |
| Mar 2026 | 79.5% | 19.6% | 0.94% |
| Apr 2026 | 82.2% | 16.6% | 1.2% |
| May 2026 | 82.6% | 16.7% | 0.75% |
| Jun 2026 | 82.4% | 16.6% | 0.97% |
| Jul 2026 | 84.8% | 14% | 1.2% |
| Aug 2026 | 87.4% | 11.7% | 0.84% |
| Sep 2026 | 82.4% | 16.6% | 0.97% |
How has the Raid and Ripcord comparison changed over the last 12 months?
3 findings
- Ripcord was ahead of Raid in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Raid’s estimated Share of Search among insect spray brands worldwide moved from 1.2% to 0.97%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Ripcord’s estimated Share of Search among insect spray brands worldwide moved from 19.5% to 16.6%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
How did search popularity change for insect spray brands worldwide in September 2026?
2 changes
In September 2026, Ripcord gained estimated Share of Search among insect spray brands worldwide, from 11.7% to 16.6%.
Estimated monthly branded searches for Raid worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
Other head-to-heads among insect spray brands
How each brand is measured
Brandwave collects information about searches that people make online using Raid’s and Ripcord’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.