Pottery Barn vs Ruggable:Which is searched more?
In September 2026, Pottery Barn had more branded searches than Ruggable among rug brands worldwide. Pottery Barn had about 2.2 million branded searches, while Ruggable had 450,000. Pottery Barn made up 51.1% of all rug brand searches we track, and Ruggable accounted for 10.3%. These are worldwide searches for English-language branded terms.
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Is Pottery Barn or Ruggable more popular in search?
Compare the rug brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Pottery Barn, Ruggable. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pottery Barn | West Elm | Ruggable | Rugs USA | Nordic Knots | Revival | Safavieh | Loloi | Miss Amara | Beni Rugs | Rug Culture |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 50.9% | 27.7% | 12.5% | 3.7% | 1.9% | 1.4% | 0.75% | 0.34% | 0.5% | 0.22% | 0.04% |
| Nov 2025 | 52.9% | 28.9% | 10.6% | 3.2% | 1.6% | 1.4% | 0.52% | 0.23% | 0.43% | 0.16% | 0.03% |
| Dec 2025 | 56.4% | 25.1% | 11.3% | 3.4% | 1.4% | 1% | 0.56% | 0.3% | 0.3% | 0.17% | 0.03% |
| Jan 2026 | 55.5% | 24.7% | 11.1% | 4.1% | 1.8% | 1.2% | 0.67% | 0.3% | 0.3% | 0.16% | 0.04% |
| Feb 2026 | 55.3% | 24.7% | 11.1% | 4.1% | 2.1% | 1.2% | 0.67% | 0.37% | 0.3% | 0.16% | 0.04% |
| Mar 2026 | 55% | 24.5% | 11% | 4% | 2.2% | 1.5% | 0.81% | 0.36% | 0.36% | 0.16% | 0.05% |
| Apr 2026 | 50% | 27.3% | 12.3% | 4.5% | 2.4% | 1.7% | 0.9% | 0.4% | 0.4% | 0.15% | 0.05% |
| May 2026 | 46.7% | 31.1% | 11.5% | 5.1% | 2.3% | 1.5% | 0.84% | 0.38% | 0.38% | 0.14% | 0.05% |
| Jun 2026 | 50.2% | 27.4% | 12.3% | 4.5% | 2.1% | 1.4% | 0.91% | 0.5% | 0.5% | 0.18% | 0.07% |
| Jul 2026 | 54.4% | 24.3% | 10.9% | 4.9% | 2.2% | 1.5% | 0.8% | 0.44% | 0.36% | 0.13% | 0.06% |
| Aug 2026 | 51.2% | 27.9% | 10.3% | 4.6% | 2.5% | 1.7% | 0.93% | 0.41% | 0.34% | 0.15% | 0.05% |
| Sep 2026 | 51.1% | 27.8% | 10.3% | 4.6% | 2.8% | 1.7% | 0.75% | 0.41% | 0.34% | 0.15% | 0.04% |
How has the Pottery Barn and Ruggable comparison changed over the last 12 months?
3 findings
- Pottery Barn was ahead of Ruggable in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Pottery Barn’s share of searches among rug brands worldwide moved from 50.9% to 51.1%, and its estimated monthly branded searches held steady at 2.2M.
- Across the 12 months ending September 2026, Ruggable’s share of searches among rug brands worldwide moved from 12.5% to 10.3%, and its estimated monthly branded searches moved from 550K to 450K.
How did search popularity change for rug brands worldwide in September 2026?
1 change
Ruggable’s share of searches among rug brands worldwide has lost ground for 3 months in a row, from 12.3% to 10.3% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Pottery Barn’s and Ruggable’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Pottery Barn
1 branded search term
- pottery barn
Ruggable
1 branded search term
- ruggable
Other head-to-heads among rug brands
Pottery Barn vs West Elm: compare search popularity
Pottery Barn vs Rugs USA: compare search popularity
Pottery Barn vs Nordic Knots: compare search popularity- West Elm vs Ruggable: compare search popularity
- West Elm vs Rugs USA: compare search popularity
- West Elm vs Nordic Knots: compare search popularity
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