Brandwave

Play.ht vs TTSMaker:Which is more popular?

In September 2026, TTSMaker had more branded searches than Play.ht among text to speech tools worldwide. TTSMaker had about 301,000 branded searches, while Play.ht had 32,900. TTSMaker made up 3.8% of all text to speech tool searches we track, and Play.ht accounted for 0.41%. When we asked ChatGPT and Google AI Overviews about text to speech tools, TTSMaker appeared in one of the five answers and Play.ht in none.

Among text to speech tools worldwide in September 2026

Who do people search for more?

TTSMaker, about 9 searches for every 1 for Play.ht

TTSMaker 301K searchesPlay.ht 32.9K searches

Who does AI mention more?

TTSMaker, mentioned in 1 of 5 answers, Play.ht in 0

TTSMaker in 1 of 5Play.ht in 0 of 5

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Top text to speech tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TTSMaker was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Play.ht did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ElevenLabs1st
  2. Speechify2nd
  3. NaturalReader3rd
  4. Murf AI4th
  5. TTSMaker5th
  6. Play.ht–
  7. Resemble AI–
  8. LOVO–
  9. WellSaid–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ElevenLabs4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Speechify4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Murf AI2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NaturalReader2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • TTSMaker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Play.ht0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Resemble AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LOVO0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WellSaid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about text to speech tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Play.ht or TTSMaker more popular in search?

This chart shows how often people search Google for Play.ht and TTSMaker by name. Each line represents a brand's share of searches for all nine text to speech tools we track, month by month, from English-language searches worldwide.

Play.ht and TTSMaker among text to speech tools worldwide, by month

Share of searches by month for TTSMaker, Play.ht. The figures are in the table below the chart.

View monthly share of searches table
MonthElevenLabsSpeechifyTTSMakerMurf AINaturalReaderPlay.htResemble AILOVOWellSaid
Oct 202584.7%5.7%3.5%2.1%0.86%1.6%0.96%0.47%0.19%
Nov 202585.8%4.8%3.6%2%0.88%1.3%0.98%0.48%0.16%
Dec 202587.5%4.2%3.1%1.6%0.63%1.6%0.86%0.35%0.14%
Jan 202687.4%5.1%2.6%1.5%0.63%1.7%0.7%0.28%0.12%
Feb 202687.4%5%2.5%1.5%0.74%1.8%0.68%0.27%0.11%
Mar 202687.9%5%2.5%1.3%0.76%1.8%0.46%0.23%0.09%
Apr 202686.9%4.9%3%1.5%1.1%1.7%0.55%0.27%0.1%
May 202688.1%4.9%3.1%1.3%0.75%1.3%0.38%0.18%0.08%
Jun 202691.2%3.5%2.6%0.9%0.64%0.72%0.32%0.13%0.06%
Jul 202691.9%2.9%2.6%0.91%0.53%0.72%0.27%0.13%0.06%
Aug 202691.3%2.9%3.3%0.93%0.54%0.54%0.27%0.13%0.06%
Sep 202688.8%4.9%3.8%0.89%0.76%0.41%0.31%0.12%0.06%

How has the Play.ht and TTSMaker comparison changed over the last 12 months?

3 findings
  • TTSMaker was ahead of Play.ht in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Play.ht’s share of searches among text to speech tools worldwide moved from 1.6% to 0.41%, and its estimated monthly branded searches moved from 110K to 32.9K.
  • Across the 12 months ending September 2026, TTSMaker’s share of searches among text to speech tools worldwide moved from 3.5% to 3.8%, and its estimated monthly branded searches moved from 246K to 301K.

How did search popularity change for text to speech tools worldwide in September 2026?

3 changes
  1. In September 2026, Speechify overtook TTSMaker to rank 2nd among text to speech tools worldwide, with 4.9% of the searches.

  2. TTSMaker’s share of searches among text to speech tools worldwide has gained ground for 3 months in a row, from 2.6% to 3.8% in September 2026.

  3. Estimated monthly branded searches for Play.ht worldwide fell 70.1% over 12 measured months, from 110K to 32.9K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Play.ht’s and TTSMaker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Play.ht

2 branded search terms

  • play.ht
  • playht

TTSMaker

1 branded search term

  • ttsmaker

How the Brand Demand Index is measured

Other head-to-heads among text to speech tools

Creator with pink hair and a pink jacket

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