Perpetua vs Quartile:Which is more popular?
In September 2026, Perpetua had more branded searches than Quartile among retail media management platforms worldwide. Perpetua had about 160 branded searches, while Quartile had 70. Perpetua made up 0.29% of all retail media management platform searches we track, and Quartile accounted for 0.13%. When we asked ChatGPT and Google AI Overviews about retail media management platforms, Perpetua appeared in three of the five answers and Quartile in none.
Who do people search for more?
Perpetua, about 2 searches for every 1 for Quartile
Who does AI mention more?
Perpetua, mentioned in 3 of 5 answers, Quartile in 0
Who does AI recommend more?
Perpetua, the only one of the two named
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Top retail media management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Perpetua was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Quartile did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Skai5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Pacvue4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CommerceIQ4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Criteo3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Perpetua3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Koddi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Quartile0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about retail media management platforms
5 answers
Asked ChatGPT
“Which retail media management platform should I use?”
Asked ChatGPT
“What are the best retail media management platforms?”
Asked ChatGPT
“What's the best retail media management platform for a multi retailer ad campaign?”
Searched Google, AI Overview
“retail media software”
Searched Google, AI Overview
“retail media management platforms”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Perpetua or Quartile more popular in search?
This chart shows how often people search Google for Perpetua and Quartile by name. Each line represents a brand's share of searches for all seven retail media management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Perpetua, Quartile. The figures are in the table below the chart.
View monthly share of searches table
| Month | Criteo | Pacvue | Koddi | CommerceIQ | Perpetua | Skai | Quartile |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 79% | 8.7% | 7% | 4.7% | 0.34% | 0.18% | 0.09% |
| Nov 2025 | 76.6% | 10.4% | 6.8% | 5.5% | 0.37% | 0.22% | 0.11% |
| Dec 2025 | 74.6% | 10.1% | 8.1% | 6.6% | 0.28% | 0.2% | 0.15% |
| Jan 2026 | 76% | 8.4% | 8.3% | 6.7% | 0.34% | 0.21% | 0.08% |
| Feb 2026 | 76.8% | 8.5% | 8.4% | 5.6% | 0.34% | 0.29% | 0.15% |
| Mar 2026 | 73.8% | 12.2% | 6.6% | 6.5% | 0.49% | 0.24% | 0.18% |
| Apr 2026 | 75.7% | 10.2% | 6.7% | 6.7% | 0.29% | 0.24% | 0.11% |
| May 2026 | 73.4% | 9.9% | 8% | 7.9% | 0.38% | 0.32% | 0.11% |
| Jun 2026 | 74.6% | 10.1% | 6.6% | 8.1% | 0.27% | 0.2% | 0.11% |
| Jul 2026 | 74.7% | 8.2% | 6.6% | 9.9% | 0.29% | 0.14% | 0.12% |
| Aug 2026 | 74.7% | 10.1% | 8.1% | 6.6% | 0.28% | 0.18% | 0.11% |
| Sep 2026 | 73.1% | 12% | 7.9% | 6.5% | 0.29% | 0.2% | 0.13% |
How has the Perpetua and Quartile comparison changed over the last 12 months?
3 findings
- Perpetua was ahead of Quartile in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Perpetua’s share of searches among retail media management platforms worldwide moved from 0.34% to 0.29%, and its estimated monthly branded searches moved from 260 to 160.
- Across the 12 months ending September 2026, Quartile’s share of searches among retail media management platforms worldwide moved from 0.09% to 0.13%, and its estimated monthly branded searches held steady at 70.
How did search popularity change for retail media management platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Perpetua worldwide fell 38.5% over 12 measured months, from 260 to 160 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Perpetua’s and Quartile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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