Party City vs Sempertex:Which is more popular by branded search?
In August 2026, Party City had more branded searches than Sempertex among balloons worldwide. Party City was estimated to have 1M branded searches compared to Sempertex’s 9.9K, and held a 96.9% Share of Search versus Sempertex’s 0.96%. These are worldwide searches for English-language branded terms.
Follow Party City vs Sempertex and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Party City or Sempertex?
Compare the balloons people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Party City, Sempertex. The figures are in the table below the chart.
View monthly share of search table
| Month | Party City | Tuftex | Sempertex | Qualatex | Gemar | Anagram |
|---|---|---|---|---|---|---|
| Oct 2025 | 98.8% | 0.53% | 0.29% | 0.19% | 0.07% | 0.07% |
| Nov 2025 | 97.2% | 1.2% | 0.79% | 0.43% | 0.18% | 0.18% |
| Dec 2025 | 98% | 0.79% | 0.53% | 0.35% | 0.16% | 0.16% |
| Jan 2026 | 96.8% | 1.2% | 0.96% | 0.52% | 0.23% | 0.28% |
| Feb 2026 | 97.3% | 0.96% | 0.79% | 0.53% | 0.23% | 0.23% |
| Mar 2026 | 96.5% | 1.4% | 0.96% | 0.64% | 0.23% | 0.23% |
| Apr 2026 | 95.8% | 1.7% | 1.2% | 0.77% | 0.28% | 0.28% |
| May 2026 | 95.2% | 2.6% | 1.2% | 0.63% | 0.23% | 0.18% |
| Jun 2026 | 96% | 2.1% | 0.95% | 0.52% | 0.18% | 0.18% |
| Jul 2026 | 95.8% | 2.1% | 1.2% | 0.51% | 0.22% | 0.19% |
| Aug 2026 | 96.9% | 1.4% | 0.96% | 0.35% | 0.18% | 0.16% |
| Sep 2026 | — | — | — | — | — | — |
How has the Party City and Sempertex comparison changed over the last 12 months?
3 findings
- Party City was ahead of Sempertex in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Party City’s estimated Share of Search among balloons worldwide moved from 98.8% to 96.9%, and its estimated monthly branded searches moved from 3.4M to 1M.
- Across the 11 months ending August 2026, Sempertex’s estimated Share of Search among balloons worldwide moved from 0.29% to 0.96%, and its estimated monthly branded searches held steady at 9.9K.
How did search popularity change for balloons worldwide in August 2026?
1 change
In August 2026, Party City gained estimated Share of Search among balloons worldwide, from 95.8% to 96.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Party City’s and Sempertex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Party City
1 branded search term
- party city
Sempertex
1 branded search term
- sempertex balloons
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.