OSG vs YAMAWA:Which is searched more?
In September 2026, OSG had more branded searches than YAMAWA among taps and dies brands worldwide. OSG had about 2,900 branded searches, while YAMAWA had 1,600. OSG made up 2.3% of all taps and dies brand searches we track, and YAMAWA accounted for 1.3%. These are worldwide searches for English-language branded terms.
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Is OSG or YAMAWA more popular in search?
Compare the taps and dies brands people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for OSG, YAMAWA. The figures are in the table below the chart.
View monthly share of searches table
| Month | GearWrench | Guhring | Tracey | Sealey | Irwin | OSG | YAMAWA | Vermont American |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.5% | 25.1% | 16.8% | 11.2% | 5% | 2.4% | 1.4% | 0.45% |
| Nov 2025 | 44.8% | 20.1% | 16.4% | 11% | 4% | 1.9% | 1.4% | 0.44% |
| Dec 2025 | 45.7% | 20.5% | 16.8% | 9.1% | 4.1% | 2% | 1.4% | 0.45% |
| Jan 2026 | 44.8% | 20.1% | 16.4% | 11% | 4% | 1.9% | 1.4% | 0.36% |
| Feb 2026 | 39.8% | 21.8% | 17.9% | 11.9% | 4.3% | 2.3% | 1.5% | 0.39% |
| Mar 2026 | 36.6% | 24.5% | 20% | 10.9% | 4% | 2.1% | 1.4% | 0.44% |
| Apr 2026 | 39.8% | 21.8% | 17.9% | 11.9% | 4.3% | 2.3% | 1.5% | 0.39% |
| May 2026 | 40% | 21.9% | 17.9% | 12% | 4.4% | 1.9% | 1.5% | 0.39% |
| Jun 2026 | 40.2% | 22% | 18% | 12% | 3.6% | 2.4% | 1.5% | 0.32% |
| Jul 2026 | 34% | 22.7% | 22.7% | 12.4% | 3.7% | 2.4% | 1.6% | 0.4% |
| Aug 2026 | 41.2% | 18.5% | 22.5% | 10.1% | 3.7% | 2.4% | 1.3% | 0.4% |
| Sep 2026 | 38.7% | 21.2% | 21.2% | 11.6% | 3.4% | 2.3% | 1.3% | 0.38% |
How has the OSG and YAMAWA comparison changed over the last 12 months?
3 findings
- OSG was ahead of YAMAWA in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, OSG’s share of searches among taps and dies brands worldwide moved from 2.4% to 2.3%, and its estimated monthly branded searches moved from 3.2K to 2.9K.
- Across the 12 months ending September 2026, YAMAWA’s share of searches among taps and dies brands worldwide moved from 1.4% to 1.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
How did search popularity change for taps and dies brands worldwide in September 2026?
1 change
Estimated monthly branded searches for YAMAWA worldwide fell 15.8% over 12 measured months, from 1.9K to 1.6K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using OSG’s and YAMAWA’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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