Optimizely vs React:Which is searched more?
In September 2026, Optimizely had more branded searches than React among feature Toggle brands worldwide. Optimizely was estimated to have 248K branded searches compared to React’s 110K, and held a 6% Share of Search versus React’s 2.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Optimizely or React?
Compare the feature toggle brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Optimizely, React. The figures are in the table below the chart.
View monthly share of search table
| Month | AWS | Split | Optimizely | React | Angular | Unleash | Spring |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 75.5% | 18.5% | 3.1% | 2.5% | 0.41% | 0.03% | <0.01% |
| Nov 2025 | 57.3% | 31.3% | 6.3% | 4.2% | 0.85% | 0.06% | 0.02% |
| Dec 2025 | 52.4% | 35% | 7.1% | 4.7% | 0.78% | 0.06% | 0.01% |
| Jan 2026 | 47.8% | 39.2% | 7.9% | 4.3% | 0.71% | 0.06% | 0.01% |
| Feb 2026 | 52.4% | 35% | 7.1% | 4.7% | 0.78% | 0.06% | 0.01% |
| Mar 2026 | 53.5% | 35.9% | 5.9% | 3.9% | 0.65% | 0.07% | 0.01% |
| Apr 2026 | 48.9% | 40.2% | 6.6% | 3.6% | 0.59% | 0.06% | 0.01% |
| May 2026 | 45% | 45.1% | 6.1% | 3.3% | 0.45% | 0.05% | <0.01% |
| Jun 2026 | 45.3% | 45.3% | 6.1% | 2.7% | 0.45% | 0.06% | <0.01% |
| Jul 2026 | 45.3% | 45.3% | 6.1% | 2.7% | 0.45% | 0.05% | <0.01% |
| Aug 2026 | 45.3% | 45.4% | 6.1% | 2.7% | 0.37% | 0.05% | <0.01% |
| Sep 2026 | 54.4% | 36.5% | 6% | 2.7% | 0.36% | 0.05% | <0.01% |
How has the Optimizely and React comparison changed over the last 12 months?
3 findings
- Optimizely was ahead of React in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Optimizely’s estimated Share of Search among feature Toggle brands worldwide moved from 3.1% to 6%, and its estimated monthly branded searches held steady at 248K.
- Across the 12 months ending September 2026, React’s estimated Share of Search among feature Toggle brands worldwide moved from 2.5% to 2.7%, and its estimated monthly branded searches moved from 201K to 110K.
How did search popularity change for feature Toggle brands worldwide in September 2026?
1 change
Estimated monthly branded searches for React worldwide fell 45.3% over 12 measured months, from 201K to 110K in September 2026.
Other head-to-heads among feature Toggle brands
How each brand is measured
Brandwave collects information about searches that people make online using Optimizely’s and React’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Optimizely
4 branded search terms
- optimizely
- optimizely cms
- optimizely content marketing
- optimizely personalization
React
1 branded search term
- react js
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