Ooni vs Staub:Which is searched more?
In September 2026, Ooni had more branded searches than Staub among cast Iron Skillet brands worldwide. Ooni was estimated to have 267K branded searches compared to Staub’s 135K, and held an 8.6% Share of Search versus Staub’s 4.3%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Ooni or Staub?
Compare the cast iron skillet brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ooni, Staub. The figures are in the table below the chart.
View monthly share of search table
| Month | Le Creuset | MINI | Ooni | Staub |
|---|---|---|---|---|
| Oct 2025 | 46.8% | 38% | 10.1% | 5.1% |
| Nov 2025 | 54.5% | 29.7% | 9.9% | 6% |
| Dec 2025 | 53.9% | 29.4% | 10.8% | 5.9% |
| Jan 2026 | 46.1% | 37.5% | 10.2% | 6.2% |
| Feb 2026 | 42.8% | 42.8% | 9.8% | 4.7% |
| Mar 2026 | 41.6% | 41.6% | 12.2% | 4.6% |
| Apr 2026 | 41.5% | 41.5% | 13.3% | 3.7% |
| May 2026 | 39.9% | 39.9% | 16.7% | 3.6% |
| Jun 2026 | 41.3% | 41.3% | 14.2% | 3.1% |
| Jul 2026 | 41.8% | 41.8% | 13.3% | 3.1% |
| Aug 2026 | 42% | 42% | 12.2% | 3.8% |
| Sep 2026 | 48% | 39.1% | 8.6% | 4.3% |
How has the Ooni and Staub comparison changed over the last 12 months?
3 findings
- Ooni was ahead of Staub in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ooni’s estimated Share of Search among cast Iron Skillet brands worldwide moved from 10.1% to 8.6%, and its estimated monthly branded searches moved from 323K to 267K.
- Across the 12 months ending September 2026, Staub’s estimated Share of Search among cast Iron Skillet brands worldwide moved from 5.1% to 4.3%, and its estimated monthly branded searches moved from 165K to 135K.
How did search popularity change for cast Iron Skillet brands worldwide in September 2026?
2 changes
In September 2026, Staub gained estimated Share of Search among cast Iron Skillet brands worldwide, from 3.8% to 4.3%.
In September 2026, Ooni lost estimated Share of Search among cast Iron Skillet brands worldwide, from 12.2% to 8.6%.
Other head-to-heads among cast Iron Skillet brands
How each brand is measured
Brandwave collects information about searches that people make online using Ooni’s and Staub’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.