Brandwave

One Step GPS vs Samsara:Which is more popular?

In September 2026, One Step GPS and Samsara were level in searches among fleet management software worldwide, with an estimated 6.6K versus 6K branded searches, at 2.4% and 2.2% of the total. When we asked ChatGPT and Google AI Overviews about fleet management software, Samsara appeared in four of the five answers and One Step GPS in two. Samsara was mentioned before One Step GPS in four out of five answers.

Among fleet management software worldwide in September 2026

Who do people search for more?

One Step GPS, about 10% more searches than Samsara

One Step GPS 6.6K searchesSamsara 6K searches

Who does AI mention more?

Samsara, mentioned in 4 of 5 answers, One Step GPS in 2

Samsara in 4 of 5One Step GPS in 2 of 5

Who does AI recommend more?

Samsara, named ahead of One Step GPS in 4 of 5 answers

Samsara first in 4One Step GPS first in 1

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Top fleet management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Samsara was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. One Step GPS was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Samsara was listed before One Step GPS in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Samsara1st
  2. Geotab2nd
  3. Fleetio3rd
  4. Motive4th
  5. One Step GPS5th
  6. Verizon Connect6th
  7. Azuga7th
  8. Teletrac Navman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Geotab5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsara4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Verizon Connect3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fleetio3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Azuga2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • One Step GPS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teletrac Navman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about fleet management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is One Step GPS or Samsara more popular in search?

This chart shows how often people search Google for One Step GPS and Samsara by name. Each line represents a brand's share of searches for all eight fleet management software we track, month by month, from English-language searches worldwide.

One Step GPS and Samsara among fleet management software worldwide, by month

Share of searches by month for One Step GPS, Samsara. The figures are in the table below the chart.

View monthly share of searches table
MonthGeotabVerizon ConnectFleetioAzugaMotiveOne Step GPSSamsaraTeletrac Navman
Oct 202544.3%19.4%10.6%11.1%9.6%2.1%1.2%1.7%
Nov 202545%16.8%10.9%11.3%10.5%2.2%1.6%1.8%
Dec 202543.8%16.3%10.6%13.3%9.7%2.6%2%1.7%
Jan 202644.8%15.8%10.8%13.6%9.1%2.2%1.9%1.8%
Feb 202642.4%15.9%12.5%12.9%9.8%2%2.4%2%
Mar 202645.6%16.6%10.9%9.4%10.6%2.7%2.5%1.8%
Apr 202647.7%14.8%11.5%8.1%11%2.3%2.8%1.9%
May 202647.8%14.2%11.5%9.9%9.6%2.3%2.9%1.9%
Jun 202647.2%15%11.3%9.7%9.4%2.3%3.2%1.9%
Jul 202646.9%14.3%11.3%9.6%10.1%2.8%2.8%2.2%
Aug 202647.4%13%11.4%11.9%9.7%2.3%2.5%1.9%
Sep 202649.3%12.9%11.9%10.1%9.3%2.4%2.2%1.9%

How has the One Step GPS and Samsara comparison changed over the last 12 months?

3 findings
  • The lead changed hands 4 times in the 12 months ending September 2026: Samsara took it in February 2026, One Step GPS took it in March 2026, Samsara took it in April 2026, One Step GPS took it in September 2026.
  • Across the 12 months ending September 2026, One Step GPS’s share of searches among fleet management software worldwide moved from 2.1% to 2.4%, and its estimated monthly branded searches held steady at 6.6K.
  • Across the 12 months ending September 2026, Samsara’s share of searches among fleet management software worldwide moved from 1.2% to 2.2%, and its estimated monthly branded searches moved from 3.8K to 6K.

How did search popularity change for fleet management software worldwide in September 2026?

2 changes
  1. Samsara’s share of searches among fleet management software worldwide has lost ground for 3 months in a row, from 3.2% to 2.2% in September 2026.

  2. In September 2026, One Step GPS rose from 7th to 6th among fleet management software worldwide.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using One Step GPS’s and Samsara’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

One Step GPS

1 branded search term

  • one step gps

Samsara

6 branded search terms

  • samsara com
  • samsara fleet management
  • samsara fleet tracking
  • samsara gps tracking
  • samsara telematics
  • telematics samsara

How the Brand Demand Index is measured

Other head-to-heads among fleet management software

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