Brandwave

Fleetio vs Geotab:Which is more popular?

In September 2026, Geotab had more branded searches than Fleetio among fleet management software worldwide. Geotab had about 137,000 branded searches, while Fleetio had 33,100. Geotab made up 49.3% of all fleet management software searches we track, and Fleetio accounted for 11.9%. When we asked ChatGPT and Google AI Overviews about fleet management software, Geotab appeared in all five answers and Fleetio in three. Fleetio was mentioned before Geotab in three out of five answers.

Among fleet management software worldwide in September 2026

Who do people search for more?

Geotab, about 4 searches for every 1 for Fleetio

Geotab 137K searchesFleetio 33.1K searches

Who does AI mention more?

Geotab, mentioned in every answer we collected

Geotab in 5 of 5Fleetio in 3 of 5

Who does AI recommend more?

Fleetio, named ahead of Geotab in 3 of 5 answers

Fleetio first in 3Geotab first in 2

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Top fleet management software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Geotab appeared in all five answers. Fleetio was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Fleetio was listed before Geotab in three out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Samsara1st
  2. Geotab2nd
  3. Fleetio3rd
  4. Motive4th
  5. One Step GPS5th
  6. Verizon Connect6th
  7. Azuga7th
  8. Teletrac Navman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Geotab5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Motive4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Samsara4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Verizon Connect3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fleetio3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Azuga2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • One Step GPS2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Teletrac Navman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about fleet management software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Fleetio or Geotab more popular in search?

This chart shows how often people search Google for Fleetio and Geotab by name. Each line represents a brand's share of searches for all eight fleet management software we track, month by month, from English-language searches worldwide.

Fleetio and Geotab among fleet management software worldwide, by month

Share of searches by month for Geotab, Fleetio. The figures are in the table below the chart.

View monthly share of searches table
MonthGeotabVerizon ConnectFleetioAzugaMotiveOne Step GPSSamsaraTeletrac Navman
Oct 202544.3%19.4%10.6%11.1%9.6%2.1%1.2%1.7%
Nov 202545%16.8%10.9%11.3%10.5%2.2%1.6%1.8%
Dec 202543.8%16.3%10.6%13.3%9.7%2.6%2%1.7%
Jan 202644.8%15.8%10.8%13.6%9.1%2.2%1.9%1.8%
Feb 202642.4%15.9%12.5%12.9%9.8%2%2.4%2%
Mar 202645.6%16.6%10.9%9.4%10.6%2.7%2.5%1.8%
Apr 202647.7%14.8%11.5%8.1%11%2.3%2.8%1.9%
May 202647.8%14.2%11.5%9.9%9.6%2.3%2.9%1.9%
Jun 202647.2%15%11.3%9.7%9.4%2.3%3.2%1.9%
Jul 202646.9%14.3%11.3%9.6%10.1%2.8%2.8%2.2%
Aug 202647.4%13%11.4%11.9%9.7%2.3%2.5%1.9%
Sep 202649.3%12.9%11.9%10.1%9.3%2.4%2.2%1.9%

How has the Fleetio and Geotab comparison changed over the last 12 months?

3 findings
  • Geotab was ahead of Fleetio in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fleetio’s share of searches among fleet management software worldwide moved from 10.6% to 11.9%, and its estimated monthly branded searches held steady at 33.1K.
  • Across the 12 months ending September 2026, Geotab’s share of searches among fleet management software worldwide moved from 44.3% to 49.3%, and its estimated monthly branded searches moved from 138K to 137K.

How did search popularity change for fleet management software worldwide in September 2026?

2 changes
  1. In September 2026, Geotab gained share of searches among fleet management software worldwide, from 47.4% to 49.3%.

  2. In September 2026, Fleetio rose from 4th to 3rd among fleet management software worldwide.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Fleetio’s and Geotab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fleetio

1 branded search term

  • fleetio

Geotab

8 branded search terms

  • geotab
  • geotab app
  • geotab com
  • geotab fleet management
  • geotab fleet tracking
  • geotab gps tracking
  • geotab software
  • geotab telematics

How the Brand Demand Index is measured

Other head-to-heads among fleet management software

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