Brandwave

Ogawa vs Osaki:Which is searched more?

In September 2026, Ogawa had more branded searches than Osaki among massage chair brands worldwide. Ogawa had about 60,500 branded searches, while Osaki had 18,100. Ogawa made up 5.1% of all massage chair brand searches we track, and Osaki accounted for 1.5%. These are worldwide searches for English-language branded terms.

Share of searches among massage chair brands worldwide in September 2026Is Ogawa or Osaki more popular in search?
Ogawa5.1%60.5K searches
vs
Osaki1.5%18.1K searches

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Is Ogawa or Osaki more popular in search?

Compare the massage chair brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ogawa and Osaki among massage chair brands worldwide, by month

Share of searches by month for Ogawa, Osaki. The figures are in the table below the chart.

View monthly share of searches table
MonthPanasonicCowayOsimOgawaHoMedicsOsakiHuman TouchInfinityFujiiryoki
Oct 202568.3%13.7%6.1%6.1%2.7%1.5%0.67%0.67%0.2%
Nov 202566.7%13.4%7.3%4.9%4%1.8%0.8%0.8%0.24%
Dec 202566.8%11%7.3%6%4.9%2.2%0.8%0.8%0.24%
Jan 202666.3%13.3%6%6%3.3%2.7%1.5%0.8%0.23%
Feb 202674.3%10%5.5%4.5%2.5%1.7%0.74%0.6%0.18%
Mar 202668.6%13.8%6.2%5%2.8%1.5%1.2%0.68%0.2%
Apr 202671.6%11.8%6.5%4.3%2.4%1.6%0.58%1.1%0.17%
May 202671.2%11.8%6.4%5.3%2.4%1.3%0.86%0.58%0.21%
Jun 202668.1%13.7%6.1%6.1%2.2%1.8%1%0.67%0.24%
Jul 202668.5%13.7%6.2%5%2.3%1.8%1.5%0.67%0.24%
Aug 202667.1%13.5%7.4%4.9%2.2%3.3%0.66%0.66%0.24%
Sep 202669.4%13.9%6.2%5.1%2.3%1.5%0.68%0.56%0.24%

How has the Ogawa and Osaki comparison changed over the last 12 months?

3 findings
  • Ogawa was ahead of Osaki in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ogawa’s share of searches among massage chair brands worldwide moved from 6.1% to 5.1%, and its estimated monthly branded searches moved from 74K to 60.5K.
  • Across the 12 months ending September 2026, Osaki’s share of searches among massage chair brands worldwide held steady at 1.5%, and its estimated monthly branded searches held steady at 18.1K.

How did search popularity change for massage chair brands worldwide in September 2026?

2 changes
  1. In September 2026, Osaki lost share of searches among massage chair brands worldwide, from 3.3% to 1.5%.

  2. Estimated monthly branded searches for Ogawa worldwide fell 18.2% over 12 measured months, from 74K to 60.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Ogawa’s and Osaki’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ogawa

1 branded search term

  • ogawa

Osaki

1 branded search term

  • osaki massage chair

How the Brand Demand Index is measured

Other head-to-heads among massage chair brands

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