O-Cedar vs Scotch-Brite:Which is searched more?
In September 2026, Scotch-Brite had more branded searches than O-Cedar among cleaning tool brands worldwide. Scotch-Brite had about 201,000 branded searches, while O-Cedar had 18,100. Scotch-Brite made up 20.2% of all cleaning tool brand searches we track, and O-Cedar accounted for 1.8%. These are worldwide searches for English-language branded terms.
Follow O-Cedar vs Scotch-Brite and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Is O-Cedar or Scotch-Brite more popular in search?
Compare the mop, broom and cleaning tool brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Scotch-Brite, O-Cedar. The figures are in the table below the chart.
View monthly share of searches table
| Month | Swiffer | Scotch-Brite | Vileda | Brabantia | OXO | Rubbermaid | Bona | O-Cedar | Oates | Libman |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.2% | 16.9% | 20.6% | 9.3% | 13.8% | 6.2% | 3.4% | 2.3% | 1.2% | 1% |
| Nov 2025 | 20.5% | 16.8% | 20.5% | 11.2% | 16.8% | 6.2% | 3.4% | 2.3% | 1.5% | 1% |
| Dec 2025 | 21.6% | 17.8% | 21.6% | 9.7% | 14.5% | 6.5% | 3.6% | 1.9% | 1.6% | 1.1% |
| Jan 2026 | 24.5% | 16.5% | 20% | 11% | 13.5% | 6% | 4% | 1.8% | 1.5% | 1.2% |
| Feb 2026 | 21.9% | 17.9% | 21.9% | 12% | 12% | 5.4% | 4.4% | 2% | 1.3% | 1.3% |
| Mar 2026 | 21% | 17.2% | 21% | 14.1% | 11.5% | 6.3% | 4.2% | 1.9% | 1.5% | 1.3% |
| Apr 2026 | 22.5% | 18.5% | 18.5% | 12.3% | 12.3% | 6.8% | 4.5% | 2% | 1.4% | 1.1% |
| May 2026 | 22.1% | 18.1% | 18.1% | 14.8% | 12.1% | 6.7% | 3.6% | 2% | 1.3% | 1.1% |
| Jun 2026 | 23.6% | 19.4% | 19.4% | 10.6% | 12.9% | 5.8% | 3.9% | 1.7% | 1.7% | 0.95% |
| Jul 2026 | 23% | 18.9% | 18.9% | 12.6% | 12.6% | 5.7% | 3.8% | 2.1% | 1.4% | 1.1% |
| Aug 2026 | 24.8% | 20.3% | 16.7% | 13.6% | 11.1% | 6.1% | 3.3% | 1.8% | 1.2% | 1% |
| Sep 2026 | 24.8% | 20.2% | 20.2% | 11.1% | 11.1% | 5% | 3.3% | 1.8% | 1.5% | 1% |
How has the O-Cedar and Scotch-Brite comparison changed over the last 12 months?
3 findings
- Scotch-Brite was ahead of O-Cedar in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, O-Cedar’s share of searches among cleaning tool brands worldwide moved from 2.3% to 1.8%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
- Across the 12 months ending September 2026, Scotch-Brite’s share of searches among cleaning tool brands worldwide moved from 16.9% to 20.2%, and its estimated monthly branded searches moved from 165K to 201K.
How did search popularity change for cleaning tool brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Scotch-Brite worldwide rose 21.8% over 12 measured months, from 165K to 201K in September 2026.

Estimated monthly branded searches for O-Cedar worldwide fell 18.5% over 12 measured months, from 22.2K to 18.1K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using O-Cedar’s and Scotch-Brite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
O-Cedar
2 branded search terms
- o cedar
- o-cedar
Scotch-Brite
1 branded search term
- scotch brite
Other head-to-heads among cleaning tool brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.