NewStore vs Shopify:Which is more popular by branded search?

Name: NewStore vs Shopify: Which is more popular by branded search?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Shopify had more branded searches than NewStore among retail tech worldwide. Shopify was estimated to have 5.2M branded searches compared to NewStore’s 22.2K, and held a 95.2% Share of Search versus NewStore’s 0.41%. These are worldwide searches for English-language branded terms.

Share of Search among retail tech worldwide in August 2026Which is more popular in search, NewStore or Shopify?

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Which is more popular in search, NewStore or Shopify?

Compare the retail tech people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

NewStore and Shopify among retail tech worldwide, by month

Month	Shopify	Square	Toast	Lightspeed	NewStore	Deputy
Oct 2025	95.6%	2.1%	1%	0.91%	0.33%	0.01%
Nov 2025	96%	2%	0.84%	0.82%	0.34%	0.01%
Dec 2025	96.3%	1.8%	0.86%	0.69%	0.34%	0.01%
Jan 2026	95.6%	2.2%	0.99%	0.8%	0.34%	0.01%
Feb 2026	95.5%	2.5%	0.95%	0.79%	0.33%	0.01%
Mar 2026	94.6%	3%	0.99%	0.94%	0.41%	0.02%
Apr 2026	94.7%	3.2%	0.98%	0.86%	0.33%	0.01%
May 2026	93.7%	3.7%	0.97%	0.83%	0.33%	0.5%
Jun 2026	93.8%	3.8%	0.82%	0.71%	0.33%	0.5%
Jul 2026	94.7%	3.3%	0.86%	0.69%	0.41%	0.01%
Aug 2026	95.2%	2.8%	0.85%	0.77%	0.41%	0.01%
Sep 2026	—	—	—	—	—	—

How has the NewStore and Shopify comparison changed over the last 12 months?

3 findings

Shopify was ahead of NewStore in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, NewStore’s estimated Share of Search among retail tech worldwide moved from 0.33% to 0.41%, and its estimated monthly branded searches moved from 18.1K to 22.2K.
Across the 11 months ending August 2026, Shopify’s estimated Share of Search among retail tech worldwide moved from 95.6% to 95.2%, and its estimated monthly branded searches held steady at 5.2M.

How did search popularity change for retail tech worldwide in August 2026?

2 changes

Shopify’s estimated Share of Search among retail tech worldwide has gained ground for 3 months in a row, from 93.7% to 95.2% in August 2026.
Estimated monthly branded searches for NewStore worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using NewStore’s and Shopify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.