NATS vs RabbitMQ:Which is more popular by branded search?
In August 2026, RabbitMQ had more branded searches than NATS among message queue platforms worldwide. RabbitMQ was estimated to have 74K branded searches compared to NATS’s 720, and held a 74.7% Share of Search versus NATS’s 0.73%. These are worldwide searches for English-language branded terms.
Follow NATS vs RabbitMQ and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, NATS or RabbitMQ?
Compare the queues used to pass messages between services. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for RabbitMQ, NATS. The figures are in the table below the chart.
View monthly share of search table
| Month | RabbitMQ | ActiveMQ | Amazon SQS | ZeroMQ | NATS |
|---|---|---|---|---|---|
| Oct 2025 | 76% | 8.3% | 6.8% | 8.3% | 0.5% |
| Nov 2025 | 74.5% | 8.2% | 6.7% | 10% | 0.6% |
| Dec 2025 | 78.1% | 7% | 5.8% | 8.6% | 0.51% |
| Jan 2026 | 75.7% | 6.8% | 6.8% | 10.2% | 0.5% |
| Feb 2026 | 77.1% | 6.9% | 6.9% | 8.5% | 0.5% |
| Mar 2026 | 74.5% | 8.2% | 6.7% | 10% | 0.6% |
| Apr 2026 | 68.9% | 13.8% | 7.5% | 9.2% | 0.55% |
| May 2026 | 74.6% | 8.2% | 6.7% | 10% | 0.59% |
| Jun 2026 | 76% | 8.3% | 6.8% | 8.3% | 0.6% |
| Jul 2026 | 76% | 8.3% | 6.8% | 8.3% | 0.6% |
| Aug 2026 | 74.7% | 8.2% | 8.2% | 8.2% | 0.73% |
| Sep 2026 | — | — | — | — | — |
How has the NATS and RabbitMQ comparison changed over the last 12 months?
3 findings
- RabbitMQ was ahead of NATS in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, NATS’s estimated Share of Search among message queue platforms worldwide moved from 0.5% to 0.73%, and its estimated monthly branded searches moved from 880 to 720.
- Across the 11 months ending August 2026, RabbitMQ’s estimated Share of Search among message queue platforms worldwide moved from 76% to 74.7%, and its estimated monthly branded searches moved from 135K to 74K.
How did search popularity change for message queue platforms worldwide in August 2026?
2 changes
In August 2026, RabbitMQ lost estimated Share of Search among message queue platforms worldwide, from 76% to 74.7%.
Estimated monthly branded searches for NATS worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using NATS’s and RabbitMQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.