MSI vs Thermaltake:Which is more popular?
In September 2026, Thermaltake had more branded searches than MSI among PC power supply brands worldwide. Thermaltake had about 49,500 branded searches, while MSI had 4,300. Thermaltake made up 4.3% of all PC power supply brand searches we track, and MSI accounted for 0.38%. When we asked ChatGPT and Google AI Overviews about PC power supply brands, MSI appeared in three of the five answers and Thermaltake in one. MSI was mentioned before Thermaltake in every answer that named either.
Who do people search for more?
Thermaltake, about 12 searches for every 1 for MSI
Who does AI mention more?
MSI, mentioned in 3 of 5 answers, Thermaltake in 1
Who does AI recommend more?
MSI, named ahead of Thermaltake in 3 of 3 answers
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Top PC power supply brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MSI was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Thermaltake was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. MSI was listed before Thermaltake in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Seasonic1st
Corsair2nd
be quiet!3rd- MSI4th
Cooler Master5th
EVGA6th- Thermaltake7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Corsair5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- be quiet!5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Seasonic5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- MSI3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Cooler Master2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Thermaltake1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- EVGA1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about PC power supply brands
5 answers
Asked ChatGPT
“Which PC power supply brand should I buy?”
Asked ChatGPT
“What are the best PC power supply brands?”
Asked ChatGPT
“What's the best PC power supply brand for a gaming PC?”
Searched Google, AI Overview
“pc power supply brands”
Searched Google, AI Overview
“best psu brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is MSI or Thermaltake more popular in search?
This chart shows how often people search Google for MSI and Thermaltake by name. Each line represents a brand's share of searches for all seven PC power supply brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Thermaltake, MSI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Corsair | be quiet! | Cooler Master | Thermaltake | EVGA | Seasonic | MSI |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.4% | 13.3% | 8.9% | 6% | 3.3% | 1.8% | 0.39% |
| Nov 2025 | 70.1% | 11.6% | 7.7% | 5.2% | 3.5% | 1.6% | 0.37% |
| Dec 2025 | 70.1% | 11.6% | 7.7% | 5.2% | 3.5% | 1.6% | 0.37% |
| Jan 2026 | 74.1% | 10% | 6.7% | 4.5% | 3% | 1.3% | 0.32% |
| Feb 2026 | 71.9% | 11.8% | 6.5% | 4.3% | 3.5% | 1.6% | 0.38% |
| Mar 2026 | 74.5% | 10.1% | 6.7% | 4.5% | 2.5% | 1.3% | 0.32% |
| Apr 2026 | 72.7% | 9.7% | 8% | 4.4% | 3.6% | 1.3% | 0.38% |
| May 2026 | 70.9% | 11.6% | 7.8% | 4.3% | 3.5% | 1.6% | 0.34% |
| Jun 2026 | 72.2% | 9.7% | 7.9% | 5.3% | 2.9% | 1.6% | 0.38% |
| Jul 2026 | 73.5% | 9.8% | 6.6% | 4.4% | 3.6% | 1.6% | 0.43% |
| Aug 2026 | 70.6% | 11.6% | 7.8% | 5.2% | 2.8% | 1.6% | 0.41% |
| Sep 2026 | 72.1% | 11.8% | 6.5% | 4.3% | 3.5% | 1.3% | 0.38% |
How has the MSI and Thermaltake comparison changed over the last 12 months?
3 findings
- Thermaltake was ahead of MSI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, MSI’s share of searches among PC power supply brands worldwide moved from 0.39% to 0.38%, and its estimated monthly branded searches moved from 4.8K to 4.3K.
- Across the 12 months ending September 2026, Thermaltake’s share of searches among PC power supply brands worldwide moved from 6% to 4.3%, and its estimated monthly branded searches moved from 74K to 49.5K.
How did search popularity change for PC power supply brands worldwide in September 2026?
2 changes
In September 2026, Thermaltake lost share of searches among PC power supply brands worldwide, from 5.2% to 4.3%.
Estimated monthly branded searches for MSI worldwide fell 10.4% over 12 measured months, from 4.8K to 4.3K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using MSI’s and Thermaltake’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
MSI
2 branded search terms
- msi power supply
- msi psu
Thermaltake
1 branded search term
- thermaltake
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