Brandwave

Mrs. Meyer’s Clean Day vs Softsoap:Which is searched more?

In September 2026, Mrs. Meyer’s Clean Day had more branded searches than Softsoap among hand soap brands worldwide. Mrs. Meyer’s Clean Day had about 49,500 branded searches, while Softsoap had 9,900. Mrs. Meyer’s Clean Day made up 0.9% of all hand soap brand searches we track, and Softsoap accounted for 0.18%. These are worldwide searches for English-language branded terms.

Share of searches among hand soap brands worldwide in September 2026Is Mrs. Meyer’s Clean Day or Softsoap more popular in search?
Mrs. Meyer’s Clean Day0.9%49.5K searches
vs
Softsoap0.18%9.9K searches

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Is Mrs. Meyer’s Clean Day or Softsoap more popular in search?

Compare the hand soap brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mrs. Meyer’s Clean Day and Softsoap among hand soap brands worldwide, by month

Share of searches by month for Mrs. Meyer’s Clean Day, Softsoap. The figures are in the table below the chart.

View monthly share of searches table
MonthDoveL'OccitaneAesopDiptyqueJo MaloneDialBluelandMrs. Meyer’s Clean DaySoftsoap
Oct 202528%22%18%14.8%12.1%3%1.1%0.89%0.18%
Nov 202518.3%29.2%19.6%15.9%13%2.2%0.97%0.65%0.13%
Dec 202516.1%33.1%18.1%14.7%14.7%2%0.73%0.49%0.1%
Jan 202623.7%26.2%17.4%14.3%11.7%4.3%1.3%0.86%0.17%
Feb 202627.1%25.1%16.9%13.9%11.3%3.4%1.2%0.83%0.17%
Mar 202627.9%21.9%17.9%14.8%12.1%3%1.3%0.89%0.18%
Apr 202626.4%24.1%16.3%13.3%13.3%4%1.5%0.98%0.16%
May 202628.7%22.5%15.2%15.2%12.4%3.7%1.1%0.91%0.18%
Jun 202627.9%23.9%16.1%16.1%10.8%3.2%1.2%0.79%0.16%
Jul 202627.6%23.6%15.9%15.9%10.7%3.9%1.2%0.96%0.16%
Aug 202630.3%22%14.8%14.8%12.1%3.6%1.1%1.1%0.18%
Sep 202630.1%22.2%14.9%14.9%12.2%3.7%0.9%0.9%0.18%

How has the Mrs. Meyer’s Clean Day and Softsoap comparison changed over the last 12 months?

3 findings

How did search popularity change for hand soap brands worldwide in September 2026?

0 changes

Neither Mrs. Meyer’s Clean Day nor Softsoap moved beyond provider rounding among hand soap brands in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Mrs. Meyer’s Clean Day’s and Softsoap’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mrs. Meyer’s Clean Day

2 branded search terms

  • mrs meyer's
  • mrs meyers

Softsoap

1 branded search term

  • softsoap

How the Brand Demand Index is measured

Other head-to-heads among hand soap brands

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