Morningfame vs TubeBuddy:Which is more popular by branded search?
In August 2026, TubeBuddy had more branded searches than Morningfame among YouTube growth tools worldwide. TubeBuddy was estimated to have 33.1K branded searches compared to Morningfame’s 720, and held a 2.1% Share of Search versus Morningfame’s 0.05%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Morningfame or TubeBuddy?
Compare tools creators use to grow a YouTube channel. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for TubeBuddy, Morningfame. The figures are in the table below the chart.
View monthly share of search table
| Month | Social Blade | VidIQ | TubeBuddy | Morningfame |
|---|---|---|---|---|
| Oct 2025 | 70.9% | 26.2% | 2.9% | 0.08% |
| Nov 2025 | 66.6% | 30% | 3.3% | 0.09% |
| Dec 2025 | 66.6% | 30% | 3.3% | 0.09% |
| Jan 2026 | 67% | 30.2% | 2.7% | 0.07% |
| Feb 2026 | 67% | 30.2% | 2.7% | 0.09% |
| Mar 2026 | 66.6% | 30% | 3.3% | 0.09% |
| Apr 2026 | 67.1% | 30.2% | 2.7% | 0.06% |
| May 2026 | 67.4% | 30.3% | 2.2% | 0.06% |
| Jun 2026 | 67.4% | 30.3% | 2.2% | 0.04% |
| Jul 2026 | 63.1% | 34.7% | 2.1% | 0.05% |
| Aug 2026 | 63.1% | 34.7% | 2.1% | 0.05% |
| Sep 2026 | — | — | — | — |
How has the Morningfame and TubeBuddy comparison changed over the last 12 months?
3 findings
- TubeBuddy was ahead of Morningfame in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Morningfame’s estimated Share of Search among YouTube growth tools worldwide moved from 0.08% to 0.05%, and its estimated monthly branded searches moved from 1.3K to 720.
- Across the 11 months ending August 2026, TubeBuddy’s estimated Share of Search among YouTube growth tools worldwide moved from 2.9% to 2.1%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
How did search popularity change for YouTube growth tools worldwide in August 2026?
2 changes
Estimated monthly branded searches for Morningfame worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026.
Estimated monthly branded searches for TubeBuddy worldwide fell 33.1% over 11 measured months, from 49.5K to 33.1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Morningfame’s and TubeBuddy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Morningfame
1 branded search term
- morningfame
TubeBuddy
1 branded search term
- tubebuddy
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.