Modern Hire vs Spark Hire:Which is more popular by branded search?
In August 2026, Spark Hire had more branded searches than Modern Hire among video interview platforms worldwide. Spark Hire was estimated to have 9.9K branded searches compared to Modern Hire’s 880, and held a 3.9% Share of Search versus Modern Hire’s 0.34%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Modern Hire or Spark Hire?
Compare the platforms used to run video interviews. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Spark Hire, Modern Hire. The figures are in the table below the chart.
View monthly share of search table
| Month | Willo | HireVue | Spark Hire | VidCruiter | Modern Hire |
|---|---|---|---|---|---|
| Oct 2025 | 82.7% | 13.6% | 2.2% | 1.2% | 0.27% |
| Nov 2025 | 85.3% | 11.5% | 1.9% | 1% | 0.28% |
| Dec 2025 | 84.8% | 11.4% | 2.3% | 1.2% | 0.3% |
| Jan 2026 | 81.5% | 13.4% | 3.3% | 1.5% | 0.33% |
| Feb 2026 | 78.3% | 15.8% | 3.9% | 1.7% | 0.39% |
| Mar 2026 | 78.9% | 15.9% | 3.2% | 1.7% | 0.32% |
| Apr 2026 | 82% | 13.5% | 2.7% | 1.5% | 0.29% |
| May 2026 | 84.3% | 11.3% | 2.8% | 1.2% | 0.3% |
| Jun 2026 | 80.6% | 13.3% | 4% | 1.8% | 0.35% |
| Jul 2026 | 81.5% | 13.4% | 3.3% | 1.5% | 0.36% |
| Aug 2026 | 78.6% | 15.8% | 3.9% | 1.4% | 0.34% |
| Sep 2026 | — | — | — | — | — |
How has the Modern Hire and Spark Hire comparison changed over the last 12 months?
3 findings
- Spark Hire was ahead of Modern Hire in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Modern Hire’s estimated Share of Search among video interview platforms worldwide moved from 0.27% to 0.34%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 11 months ending August 2026, Spark Hire’s estimated Share of Search among video interview platforms worldwide moved from 2.2% to 3.9%, and its estimated monthly branded searches moved from 8.1K to 9.9K.
How did search popularity change for video interview platforms worldwide in August 2026?
2 changes
In August 2026, Spark Hire gained estimated Share of Search among video interview platforms worldwide, from 3.3% to 3.9%.
Estimated monthly branded searches for Modern Hire worldwide fell 12% over 11 measured months, from 1K to 880 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Modern Hire’s and Spark Hire’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Modern Hire
1 branded search term
- modern hire
Spark Hire
1 branded search term
- spark hire
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.