Mobil vs Valvoline:Which is more popular by branded search?
In August 2026, Mobil had more branded searches than Valvoline among motor oil brands worldwide. Mobil was estimated to have 3.4M branded searches compared to Valvoline’s 673K, and held a 68.2% Share of Search versus Valvoline’s 13.7%. These are worldwide searches for English-language branded terms.
Follow Mobil vs Valvoline and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Mobil or Valvoline?
Compare the motor oil brands motorists use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mobil, Valvoline. The figures are in the table below the chart.
View monthly share of search table
| Month | Mobil | Valvoline | Liqui Moly | Castrol | Pennzoil | Shell Helix | Quaker State |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 66.2% | 16.3% | 10.9% | 4.9% | 0.98% | 0.44% | 0.44% |
| Nov 2025 | 63% | 18.9% | 10.3% | 5.7% | 1.1% | 0.51% | 0.42% |
| Dec 2025 | 65.3% | 16% | 10.7% | 5.9% | 1.2% | 0.53% | 0.43% |
| Jan 2026 | 62.8% | 18.9% | 10.3% | 5.6% | 1.4% | 0.51% | 0.51% |
| Feb 2026 | 60.6% | 18.2% | 12.2% | 6.7% | 1.3% | 0.6% | 0.49% |
| Mar 2026 | 66% | 16.2% | 10.8% | 4.8% | 1.2% | 0.53% | 0.44% |
| Apr 2026 | 63.7% | 15.7% | 12.8% | 5.7% | 1.2% | 0.52% | 0.42% |
| May 2026 | 68.2% | 13.7% | 11.2% | 5% | 1% | 0.45% | 0.37% |
| Jun 2026 | 69.7% | 14% | 9.4% | 5.1% | 1% | 0.46% | 0.38% |
| Jul 2026 | 69.7% | 14% | 9.4% | 5.1% | 1% | 0.46% | 0.38% |
| Aug 2026 | 68.2% | 13.7% | 11.2% | 5% | 1% | 0.45% | 0.37% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Mobil and Valvoline comparison changed over the last 12 months?
3 findings
- Mobil was ahead of Valvoline in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Mobil’s estimated Share of Search among motor oil brands worldwide moved from 66.2% to 68.2%, and its estimated monthly branded searches held steady at 3.4M.
- Across the 11 months ending August 2026, Valvoline’s estimated Share of Search among motor oil brands worldwide moved from 16.3% to 13.7%, and its estimated monthly branded searches moved from 823K to 673K.
How did search popularity change for motor oil brands worldwide in August 2026?
2 changes
In August 2026, Mobil lost estimated Share of Search among motor oil brands worldwide, from 69.7% to 68.2%.
Estimated monthly branded searches for Valvoline worldwide fell 18.2% over 11 measured months, from 823K to 673K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Mobil’s and Valvoline’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.