Brandwave

Minecraft vs The Legend of Zelda:Which is searched more?

In September 2026, Minecraft had more branded searches than The Legend of Zelda among video game franchises worldwide. Minecraft had about 24.9 million branded searches, while The Legend of Zelda had 1.7 million. Minecraft made up 46% of all video game franchise searches we track, and The Legend of Zelda accounted for 3.1%. These are worldwide searches for English-language branded terms.

Share of searches among video game franchises worldwide in September 2026Is Minecraft or The Legend of Zelda more popular in search?
Minecraft46%24.9M searches
vs
The Legend of Zelda3.1%1.7M searches

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Is Minecraft or The Legend of Zelda more popular in search?

Compare the video game franchises people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Minecraft and The Legend of Zelda among video game franchises worldwide, by month

Share of searches by month for Minecraft, The Legend of Zelda. The figures are in the table below the chart.

View monthly share of searches table
MonthMinecraftResident EvilPokémonFortniteCall of DutyThe Legend of ZeldaGrand Theft AutoMario KartEA Sports FC
Oct 202557.8%3.5%14.2%14.2%5.2%2%1.6%1.3%0.18%
Nov 202554.1%3.3%13.3%19.9%4.9%2.1%1.2%1.2%0.14%
Dec 202558.5%2.9%11.8%17.6%5.3%1.7%0.87%1.3%0.12%
Jan 202661%3.7%12.3%15%3.7%2%1.1%1.1%0.19%
Feb 202656.5%5.1%17%13.9%3.4%1.9%1%1%0.21%
Mar 202655.4%7.5%16.6%13.6%3.3%1.8%0.67%1%0.12%
Apr 202655.4%5%16.7%13.6%4.1%2.3%1.5%1.2%0.17%
May 202657.9%4.3%17.4%11.6%4.3%2.3%1%1%0.22%
Jun 202659.7%4.4%14.7%12%4.4%2.3%1.3%0.88%0.27%
Jul 202659.5%4.4%14.6%12%4.4%2.2%1.3%1.3%0.34%
Aug 202656%4.1%16.8%13.8%4.1%2.2%1.5%1.2%0.26%
Sep 202646%20.5%13.8%11.3%3.4%3.1%1%0.83%0.12%

How has the Minecraft and The Legend of Zelda comparison changed over the last 12 months?

3 findings

How did search popularity change for video game franchises worldwide in September 2026?

2 changes
  1. In September 2026, The Legend of Zelda gained share of searches among video game franchises worldwide, from 2.2% to 3.1%.

  2. In September 2026, Minecraft lost share of searches among video game franchises worldwide, from 56% to 46%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Minecraft’s and The Legend of Zelda’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Minecraft

1 branded search term

  • minecraft

The Legend of Zelda

3 branded search terms

  • the legend of zelda
  • thelegendofzelda
  • zelda

How the Brand Demand Index is measured

Other head-to-heads among video game franchises

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