Milwaukee Heated Gear vs Venustas:Which is searched more?
In September 2026, Milwaukee Heated Gear had more branded searches than Venustas among heated jacket brands worldwide. Milwaukee Heated Gear had about 64,300 branded searches, while Venustas had 5,400. Milwaukee Heated Gear made up 42.2% of all heated jacket brand searches we track, and Venustas accounted for 3.5%. These are worldwide searches for English-language branded terms.
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Is Milwaukee Heated Gear or Venustas more popular in search?
Compare the brands people buy battery-heated jackets and vests from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Milwaukee Heated Gear, Venustas. The figures are in the table below the chart.
View monthly share of searches table
| Month | ORORO | Milwaukee Heated Gear | DeWalt Heated Gear | Venustas | Fieldsheer | Gobi Heat |
|---|---|---|---|---|---|---|
| Oct 2025 | 30.6% | 59.3% | 5% | 2.7% | 1.6% | 0.81% |
| Nov 2025 | 23.2% | 67.4% | 4.7% | 2.1% | 1.5% | 1.1% |
| Dec 2025 | 19.7% | 69.8% | 4.8% | 2.6% | 1.6% | 1.4% |
| Jan 2026 | 31.1% | 58.1% | 4.2% | 3.4% | 2% | 1.2% |
| Feb 2026 | 49.4% | 41.1% | 2.9% | 3.6% | 1.9% | 1% |
| Mar 2026 | 62.9% | 28.6% | 2% | 3.7% | 1.9% | 0.85% |
| Apr 2026 | 64.8% | 27.6% | 1.7% | 3.9% | 1.3% | 0.77% |
| May 2026 | 58% | 36% | 1.5% | 2.8% | 1.1% | 0.69% |
| Jun 2026 | 56.9% | 35.3% | 1.8% | 4.1% | 1.2% | 0.68% |
| Jul 2026 | 57.8% | 35.8% | 1.8% | 2.8% | 1.1% | 0.69% |
| Aug 2026 | 60.9% | 31.7% | 2% | 3.6% | 1.2% | 0.59% |
| Sep 2026 | 48.6% | 42.2% | 3.5% | 3.5% | 1.5% | 0.66% |
How has the Milwaukee Heated Gear and Venustas comparison changed over the last 12 months?
3 findings
- Milwaukee Heated Gear was ahead of Venustas in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Milwaukee Heated Gear’s share of searches among heated jacket brands worldwide moved from 59.3% to 42.2%, and its estimated monthly branded searches moved from 176K to 64.3K.
- Across the 12 months ending September 2026, Venustas’ share of searches among heated jacket brands worldwide moved from 2.7% to 3.5%, and its estimated monthly branded searches moved from 8.1K to 5.4K.
How did search popularity change for heated jacket brands worldwide in September 2026?
3 changes

In September 2026, DeWalt Heated Gear overtook Venustas to rank 3rd among heated jacket brands worldwide, with 3.5% of the searches.

In September 2026, Milwaukee Heated Gear gained share of searches among heated jacket brands worldwide, from 31.7% to 42.2%.

Estimated monthly branded searches for Venustas worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Milwaukee Heated Gear’s and Venustas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Milwaukee Heated Gear
2 branded search terms
- milwaukee heated jacket
- milwaukee heated vest
Venustas
1 branded search term
- venustas
Other head-to-heads among heated jacket brands

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